Meta dropping Twitter competitor on Thursday

bnew

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You still can’t even search posts yet



Last week, Meta announced that we began testing keyword search, which allows people to search specific keywords they’re interested in. Today, we announced we’ll start rolling out the feature in English and Spanish, in countries where most people post in these languages – such as Argentina, India, Mexico, the United Kingdom and the United States – on both mobile and web.
 
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bnew

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Elon Musk says Twitter, now X, is moving to monthly subscription fees and has 550 million users​

PUBLISHED MON, SEP 18 2023 3:57 PM EDT
UPDATED MON, SEP 18 2023 5:47 PM EDT

Lora Kolodny@LORAKOLODNY

KEY POINTS
  • Tesla, SpaceX and X Corp. leader Elon Musk and Israeli Prime Minister Benjamin Netanyahu spoke in a livestream about artificial intelligence, antisemitism and Musk’s plans for X, formerly Twitter.
  • Musk said X is “moving to having a small, monthly payment for use of the X system” and said the social network now has 550 million monthly users.
  • Musk also defended himself against criticism that he and his social network spread hate speech and antisemitism after he threatened to sue the Anti-Defamation League and made disparaging remarks about George Soros.
SpaceX and Tesla CEO Elon Musk arrives for a US Senate bipartisan Artificial Intelligence (AI) Insight Forum at the US Capitol in Washington, DC, on September 13, 2023. (Photo by Stefani Reynolds / AFP) (Photo by STEFANI REYNOLDS/AFP via Getty Images)

SpaceX and Tesla CEO Elon Musk arrives for a U.S. Senate bipartisan forum on artificial intelligence at the U.S. Capitol in Washington, D.C., on Sept. 13, 2023.

Andrew Caballero-Reynolds | AFP | Getty Images

Elon Musk discussed his plans for Twitter, now called X, on Monday during a livestreamed conversation with Israeli Prime Minister Benjamin Netanyahu. Among other things, Musk said the social network is “moving to having a small monthly payment for use of the X system” in order to combat “vast armies of bots.”

Musk did not say how much a new plan would cost users of the social network, or what other features would or would not be included with payment at the lowest tier.

During the livestream, Musk also divulged some new metrics from X, saying it now has 550 million “monthly users,” who generate 100 million to 200 million posts per day.

Musk did not disclose how many of the company’s monthly users are authentic, versus bots. He also did not make an apples-to-apples comparison with metrics previously used by Twitter. In May 2022, before Musk’s takeover, Twitter reported that it had “average monetizable daily active usage” of 229 million.

The discussion with Netanyahu was meant to focus on theoretical risks of artificial intelligence technology, and how AI should potentially be regulated. However, Musk also used it to dispute the perception that his social network tolerates hate speech and antisemitism.

The meeting followed widespread criticism of Musk by civil rights groups over his amplification of bigotry on his social network, including antisemitic accounts, content and conspiracies.

In recent weeks, Musk has threatened to sue the Anti-Defamation League, a Jewish-led organization, alleging that they tried to “kill” his social network. Musk has blamed the ADL, rather than his own business decisions, for a 60% drop in revenue at X and said he had “no choice” but to file a defamation lawsuit against the group.

Musk and X Corp. have not yet filed any known lawsuit against the ADL, and did not immediately respond to a request for comment.

Before meeting with Netanyahu, Musk also accused George Soros’ foundation of wanting to “destroy” Western civilization. The Hungarian-American Jewish philanthropist is the founder of Open Society Foundations, which donates to a variety of civil society groups, and he is the subject of several antisemitic conspiracy theories.

On his social media platform, Musk has repeatedly disparaged transgender people, federal regulators, politicians, journalists, whistleblowers, critics of his companies, and short sellers. Despite that history, Musk told Netanyahu on Monday, “I’m sort of against attacking any group, you know. Doesn’t matter who it is.” Referring to his goal of humanity becoming “a spacefaring civilization,” he said, “We can’t do that if there’s a lot of infighting and, you know, hatred and negativity.”

After acquiring Twitter for around $44 billion in late October, Musk implemented massive staff cuts and sweeping changes to the platform. He continues to run the company as its largest shareholder, chief technical officer and executive chairman, and also is the CEO of automaker Tesla and aerospace company SpaceX.

Among other changes, he gave “amnesty” to previously suspended accounts — a move that online safety and hate speech experts strongly criticized. Under his management, the platform restored the account of former President Donald Trump, who was previously banned by Twitter for encouraging the Jan. 6, 2021, Capitol insurrection. Musk’s Twitter also restored the personal accounts of Rep. Marjorie Taylor Greene, R-Ga., and neo-Nazi website founder Andrew Anglin.

Musk also eliminated Twitter’s “blue check” system of verification, which helped users to identify authentic accounts belonging to public figures including celebrities, elected officials, scientists, authors, leaders in business and education, working journalists and others.

Under the social network’s current system, users who pay a fee can show a blue subscriber badge next to their names. Those who pay see their posts prioritized in other users’ feeds. Those who don’t pay are relegated to lower levels of amplification for their posts or may see lower engagement on the platform. On Monday, Musk repeated his belief that turning users into paid subscribers would make it cumbersome and unaffordable to deploy bots on the platform.

X is trying to obtain licenses to become a money transmitter across the U.S. currently. According to public records, it has already obtained permission to do so in 8 states.
 

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X adds "Formerly Twitter" to App Store listing as app plunges in the charts​

Ever since Elon Musk changed the platform's name to X, the social media app's downloads have continued to fall.
By Matt Binder on September 22, 2023


X in App Store

X is now referencing Twitter in its Apple App Store listing after the app dropped in the rankings. Credit: Sheldon Cooper/SOPA Images/LightRocket via Getty Images

Searching for Twitter in Apple's App Store, but can't find it? You're not alone!

Just this week, X dropped the bizarre "Blaze your glory!" slogan that appeared alongside the app's name in Apple's App Store. The Musk-created phrase took up valuable real estate, being one of the first things App Store visitors would see about the X app while telling them literally nothing about what the app is or does.

X App Store listing

Here's how the X app now looks on Apple's App Store charts with the new "Formerly Twitter" tagline. Credit: Mashable screenshot
In its place, Musk's company has added something much more straightforward — and likely much better at attracting downloads. The tagline on the X app listing on the App Store now simply says "Formerly Twitter."

Elon Musk's social media platform, X, has been tanking in Apple's App Store rankings ever since he dropped the Twitter branding over the summer. One researcher found that drop in mobile downloads was immediate for X, starting the very same day that the app changed its name from "Twitter" to "X" in the App Store. From there, the X app continued on a downward spiral, falling more than 30 places in the "Top Downloaded" category, far and away from competing social media apps like TikTok and WhatsApp.

Old X app listing

Here's how the X app previously looked on the App Store with the "Blaze your glory!" slogan. Credit: Mashable screenshot
Musk had been adamant about dropping all Twitter references – from the iconic blue bird logo to globally used terminology like "tweets" and "retweets" – as soon as he announced the name change. The changeover has been sloppy, with more technical changes, like swapping the Twitter domain name for X.com, still not running as of this writing. However, Musk was able to get the Twitter-to-X name change through Apple's moderation process, which previously barred apps from using one-letter names.

However, even though the iOS app officially became X on July 31, a new poll released last week found that a whopping 69 percent of users prefer the name "Twitter" to "X" and still refer to the platform as such. Naturally, if users are calling it Twitter, that's likely how they're searching for it, too.

As mentioned, X has been plummeting in the App Store rankings and downloads, so we'll keep a close eye on how the company intends to rectify its precarious current standing. X nixing its "Blaze your glory!" tagline for "Formerly Twitter" seems like a good first step in addressing its sudden overzealous, sweeping changes that clearly aren't resonating with users.
 

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Threads’ daily active user count is down 82% from launch as of July 31

On its launch day, Threads users opened the app an average of 14 times and spent an average of 19 minutes scrolling through it, the company reported.

As of August 1, Threads’ daily average time spent fell to just 2.9 minutes a day, and people spent only 2.6 sessions per day using the app









:mjlol:

Probably at 7 some odd million daily active users as we speak and falling. Damn, Jack Dorsey can take his time with blue sky as long as he keeps trending upwards....



As a Meta Platforms Inc. spinoff from Instagram, Threads has many more daily users – 8.3 million on September 18 – but that was roughly the same as the day before. On September 19, the user count dropped slightly to 8.1 million.

 
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