Some skeptics believe Amazon is using a delay to see the blitzes coming and highlighting the player on the live feed. Though the processing required for Prime Vision to paint visuals does add some delay (usually three seconds or less), the model that powers Defensive Alert does not use that delay. The team has spent considerable effort to produce predictions as fast as possible — even installing dedicated hardware in Amazon’s state-of-the-art production trucks. There is no person or program trying to trick the audience about prediction capabilities.
One of Schwartzstein’s favorite moments in the game came when the Broncos brought a Cover 0 (man-to-man with no deep help) blitz, meaning they were bringing the house, late in the game.
The Broncos came out with a pressure front with both linebackers mugging the line of scrimmage and a safety showing blitz. The model highlighted all three players, as they were obvious blitz threats. But it also highlighted the nickel corner (top of the screen) even though he was lined up over the slot receiver. The model likely saw the safety lined up directly behind him and recognized this as a nickel blitz indicator.
At this point, you can hear
Patrick Mahomes scream out, “Watch Cover 0! Watch Cover 0!” on the broadcast. Before he did, the audience could already feel and see the potential blitzes with all of the players highlighted.
After the ball was snapped, the right tackle blocked the wrong defender, allowing a free runner to get to Mahomes. One of the inside linebackers whom the model highlighted dropped, but the other three highlighted players blitzed.
Correctly identifying the linebacker who dropped from a mugged position would have been extremely difficult, but there might be a time when the model can do this as it keeps getting fed more data.
That play made it relatively easy to identify potential blitzers. Let’s look at the play in which the model saw a blitzer coming before Schwartzstein did.
(The names of the defensive players weren’t shown on the broadcast. I added them in to make it easier to follow along.)
Here, the defense had inside linebacker
Nick Bolton mug the A-gap. Nickelback
Trent McDuffie lined up outside leverage of the slot and was 4 yards away from the line of scrimmage. Right as the offense lined up, the model already identified McDuffie as a potential blitzer. Schwartzstein didn’t know why. He said before Bolton dropped, he would have kept the protection inside if he were on the Broncos offensive line rather than push out toward McDuffie.
(The arrows showing the defensive players’ paths weren’t shown on the broadcast.)
Right before the snap, Bolton dropped toward the three-receiver side and McDuffie advanced toward the line of scrimmage. At this point, it would have been too late to change the protection. There are protection rules that can ultimately lead the offensive line to pick it up, but it’s always advantageous to have a plan to pick up blitzers before the snap.
Both nickels blitzed, and the Broncos offense didn’t see it coming either because McDuffie blew right by the tackle, who was focused on an inside rusher.
After this play, Schwartzstein texted his producer, “I just lost to the model.”
Again, Schwartzstein doesn’t know exactly how the model is making some of these predictions. It’s learning on its own as it keeps getting data, but don’t worry, football purists. The model is also getting input from a panel of actual football people that includes former players and coaches like Andrew Luck, Geoff Schwartz, David Shaw,
David DeCastro,
Ryan Fitzpatrick,
Andrew Whitworth, Nate Tice and Andrew Phillips.
The panel of experts reviews the film of the model making predictions and makes sure it’s identifying legitimate threats and not looking at players who could not be rushers to the well-trained eye. Some of their feedback, along with that of Schwartzstein, who provides feedback on every play, is fed back into the system.
Even when the model isn’t right on a blitzer, it’ll end up highlighting a player who is doing something out of the ordinary. There was a play Thursday when the Chiefs had two quarterback spies on
Russell Wilson. They didn’t blitz, but the model highlighted them because the movement pattern told it they were doing something different.
Overall, the model is predicting blitzes at a very high percentage, but when it does miss one, the defense is likely doing something unique with a movement pattern that it hasn’t picked up before. The defense could be doing a very good job of disguising its intentions, but the model will record it so it doesn’t get fooled next time.
Schwartzstein said the idea for Defensive Alert stems from his time in college when he was already obsessed with the idea of machine learning and football. With his partnership with Amazon, he has the tools and backing to turn his ideas into reality.
“Betsy Riley, my boss, Alex Strand, Jared Stacey, Marie Donoghue and Jay Marine were challenging me to think bigger,” Schwartzstein said. “Because we do have a great machine learning team that’s international and you have access to them, what can you do? When we first started, we looked at making the predictions rules-based: Like what I would do if I was the center or QB? How many eligibles do we have versus how many defenders are on that side of the field? Field pressure is likely where we’re going to set the prediction. Where are we on the field? How close are the defenders? But then, as we got closer, we thought, let’s hand this over to the machine learning team and have them use an AI machine learning model to solve this problem.”
The international team wasn’t familiar with American football, so Schwartzstein had to educate them on the different positions and aspects of the game like motion and how it affects the defense.
“The thing is, these scientists are unbelievable — so this is cool for them because football is a very data-heavy sport with many different data sources you can plug in. They’re so willing and so hardworking at getting this to the next level. And now I’m having arguments with some of them about what teams are doing in certain scenarios. They’re talking about their fantasy teams because they’re wanting to get more invested into the sport.”
Just to ease the minds of concerned fans, teams cannot use this model to their advantage in games. Communication with the quarterback is cut off after 15 seconds of the play clock has expired and there’s no way to get information to the quarterback fast enough. Also, coaches in the booth don’t have access to the Amazon broadcast. Technology usage is extremely restricted for teams. They don’t have access to tracking data during games, and even when they are looking at their tablets, they are looking at stills, not video.
Not every viewer will choose the Prime Vision option. Some prefer to watch the game as they always have. At first, I loved the idea of Prime Vision because it allowed me to watch the game from a wide angle in which I could see all 22 players at once. How do you know what’s happening when you can’t see the secondary? Regular broadcast angles cut them off to zoom in on the QB. But with the added features that Schwartzstein and his team are including like Defensive Alert or Prime Target, which shows viewers which receivers are getting open with a green circle, viewers can watch the game unfold like never before. Viewers don’t have to rely on commentators to tell them the story of the game, they can see it for themselves.