Lyor Cohen on The Breakfast Club: Talks Migos Issues with 300 Ent, Kanye West + more!

Tupac in a Business Suit

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Streaming video ads are cheaper and more effective than radio ad buys.

I don't think the global appeal of hip hop will diminish inner city black shyt. Look at grime in the UK. Yea there are a lot of white grime artists but overall that shyt is black and inner city shyt. Look at France's rap scene. The inner city is always going to be the lifeblood of culture in hip hop. Or at least until black people create a new music genre and move on from rap.

People get so bent out of shape over Post's success but brehs...can anyone name a single trend or movement that a white rapper has created since the Beastie Boys? Style? Fashion? The answer is no. Until that changes, I see no reason to be concerned about rap being dominated by white rappers. Last time I checked Drake, Kendrick, and Cole are still bigger than everyone.
I said America, not the global scene. Black America’s Rap music set the trend for others to follow. Once it catches on globally as Lyor mentioned in the video by citing the numbers, there is no seat at the table for American rap as the dominant culture. He basically told us, they used to try to be like us, now they took the culture and made it theirs and it’s just as good. Whether American or French Rap, Lyor is getting a check! American rappers have allowed others to take their culture away from America and make it theirs.

To add to my earlier post, I think the point a lot of heads are missing is that people “borrow” from cultures all the time to make or form their own. What separates blacks from others is the lack of business acumen when it comes to protecting their culture versus other races in my opinion.

There is no reason why a mogul like Puffy Combs, Jermaine Dupri, Damon Dash or any of those mogul CEO types from the commercialized era of Rap music should be pitching Vodka, Motor Oil, reality TV or whatever bullshyt they are marketing that has everything else to do with negativity and not graduating with Rap into the digital era.

What I also find interesting as hell is how some cats on here steadily shyt on Jay for purchasing Tidal and seeing the long game in music streaming but can give Lyor and Google a pass for doing the same with YouTube. I also found it interesting how Lyor names every streaming service except for Tidal and Pandora...
 

Piff Perkins

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I said America, not the global scene. Black America’s Rap music set the trend for others to follow. Once it catches on globally as Lyor mentioned in the video by citing the numbers, there is no seat at the table for American rap as the dominant culture. Theyhave allowed others to take your culture away from you and make it theirs.

To add to my earlier post, I think the point a lot of heads are missing is that people “borrow” from cultures all the time to make or form their own. What separates blacks from others is the lack of business acumen when it comes to protecting their culture versus other races in my opinion.

There is no reason why a mogul like Puffy Combs, Jermaine Dupri, Damon Dash or any of those mogul CEO types from the commercialized era of Rap music should be pitching Vodka, Motor Oil, reality TV or whatever bullshyt they are marketing that has everything else to do with negativity and not graduating with Rap into the digital era.

What I also find interesting as hell is how some cats on here steadily shyt on Jay for purchasing Tidal and seeing the long game in music streaming but can give Lyor and Google a pass for doing the same with YouTube. I also found it interesting how Lyor names every streaming service except for Tidal and Pandora...

Why wouldn't there be a seat at the table for American rap as the dominant culture? The US market's power isn't going anywhere. No rappers in Europe are putting up numbers (tours, album sales, singles, etc) comparable to Drake/Kendrick/Cole/etc. And let's not forget that while global rap is getting popular, it's making American rap more popular too. They're buying and streaming US rap shyt alongside their own local shyt. Kendrick just did a sold out arena tour in the UK and Australia. Drake will be doing the same soon I'm sure (and he's done it in the past).

In terms of Tidal...he explained why he didn't mention it. Lyor said that digital distribution is controlled by the few corporations that can afford it. Apple, Google, Amazon; he included Youtube in his list but obviously they're owned by Google. I made this same point months ago. Tidal doesn't have the capital to play this game...this is going to end with them being sold to someone. Amazon buying Tidal would make a lot of fukking sense.
 

Tupac in a Business Suit

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Why wouldn't there be a seat at the table for American rap as the dominant culture? The US market's power isn't going anywhere. No rappers in Europe are putting up numbers (tours, album sales, singles, etc) comparable to Drake/Kendrick/Cole/etc. And let's not forget that while global rap is getting popular, it's making American rap more popular too. They're buying and streaming US rap shyt alongside their own local shyt. Kendrick just did a sold out arena tour in the UK and Australia. Drake will be doing the same soon I'm sure (and he's done it in the past).

In terms of Tidal...he explained why he didn't mention it. Lyor said that digital distribution is controlled by the few corporations that can afford it. Apple, Google, Amazon; he included Youtube in his list but obviously they're owned by Google. I made this same point months ago. Tidal doesn't have the capital to play this game...this is going to end with them being sold to someone. Amazon buying Tidal would make a lot of fukking sense.
He mentioned Spotify and Pandora is a huge player. None are owned by Google, Amazon or Apple. Why not mention Tidal?
 

SleezyBigSlim

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Best/most interesting point made in that interview was the strip club dilemma and "brown paper bags." At the end of the day, touring is the life blood for an artist. Selling records is less and less important in an age when your music can be consumed multiple ways without you seeing a dime. You have to tour. That was perhaps the biggest point J Cole made in that "diss" record he released. It's why Cole will be around forever, or as long as he wants. He has a fanbase, the fanbase loves him, and they know he puts on a dope live show.

My counter point and what I wish TBC asked Lyor...look at 300's artists. Fetty can't tour because he can't sing, he's a studio artist in every sense of the word. Some people can get away with that - hell, if you want to keep it a buck, The Beatles were studio artists. But MOST people can't get away with it. Thug tours...but he sounds terrible. Not as bad as Fetty but again...studio artist. Migos on the other hand can tour, they may not be good but their music isn't shackled to effects/studio. Yet 300 lost them, but still has Fetty and Thug...

You want my criticism of 300, or one of them? Outside of Migos, they signed artists with little tour potential or artist viability. Their artists came out at a perfect time to take advantage of the streaming and youtube waves. They sold a LOT of singles (remember Trap Queen?). But where are those artists today? Fetty is completely irrelevant. In an era where melody dominates, a dude with a unique sound and look like that is basically dead. Why is that?
:mjpls:

Thug is basically stuck in place. When he came out, he was the most alternative and unique looking rapper out. He was like a rap version of Prince (look wise, NOT in terms of talent). He's super talented, and his talent also coincides with what's hot now (melody). Yet each project he releases sales around 17-20k before disappearing. Meanwhile Future blew up. And then a host of weird looking rappers emerged who do what Thug does, but on a bigger level. Uzi is way bigger than Thug, and it took no time.
:mjpls:

Point being...for all the dope advice Cohen gave, his artists happen to go in the opposite direction, and happen to make the label short term financial success. So...what's not adding up?
Making Thug wear a dress and being on that fimanine shyt. Thugs audience (street nikkas, african american gangstas) are highly homophobic. I don't care how gangster your music is or how good your rymes are. If you being soft nikkas ain't fukking with your music. Thug had the streets for like 5 minutes and when nikkas figured out he was on that weird homo looking shyt it was a wrap:francis:. They trying to demasculate the black male and y'all know this. Nobody of alpha male stature in the AA community is blowing up. Cac jew fukks like lyor controls that.
 

Piff Perkins

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Making Thug wear a dress and being on that fimanine shyt. Thugs audience (street nikkas, african american gangstas) are highly homophobic. I don't care how gangster your music is or how good your rymes are. If you being soft nikkas ain't fukking with your music. Thug had the streets for like 5 minutes and when nikkas figured out he was on that weird homo looking shyt it was a wrap:francis:. They trying to demasculate the black male and y'all know this. Nobody of alpha male stature in the AA community is blowing up. Cac jew fukks like lyor controls that.

Where do you guys get this shyt, seriously. Is Kendrick a product of demasculation? Cole? Future? Offset? Quavo?

Was MJ created to demasculate black men? What about Prince?
:mjlol:
 

imirza

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I never really paid much attention to Dame all these years when he used to call Lyor a Culture Vulture . However this interview proved he was right all this time.
 

010101

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Making Thug wear a dress and being on that fimanine shyt. Thugs audience (street nikkas, african american gangstas) are highly homophobic. I don't care how gangster your music is or how good your rymes are. If you being soft nikkas ain't fukking with your music. Thug had the streets for like 5 minutes and when nikkas figured out he was on that weird homo looking shyt it was a wrap:francis:. They trying to demasculate the black male and y'all know this. Nobody of alpha male stature in the AA community is blowing up. Cac jew fukks like lyor controls that.
who out the streets is pulling jeff card¿

yeah he weird & nikkas is jacking that troll style

but being weird ain't got much to do with your status in the streets that's a independent matter

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