Rap fans can be a funny bunch. The main criticisms Cole got was he was ‘boring’ because of his ‘concept album’ style, lack of features and outside production. He answers those critics by having outside production, features and no concept yet some people are saying it sounds more like a mixtape than an album
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Anyway I absolutely love this album. I’ve played it nonstop since it dropped and I’ve had to force myself at times to listen to something else. I haven’t played an album this much in a row since DAMN which is funny because this feels like his DAMN. DAMN was Kendrick answering critics that said he couldn’t make a mega selling pop album cause he’s too focused on storytelling. This album was Cole showing he can bring his ‘features’ level bars to an album.
I had it selling around 290-310k before the projections came out but I wouldn’t be surprised if it touches 400k.
Finally, can I just say it’s been great watching the GOAT’s of my generation (Cole, Drake & Kendrick) grow literally from the bottom to the pinnacle of the game. They are all certified legends and we should give them their flowers. Hopefully we get a song with all 3 of them one day. They are all about to make 2021 legendary with their albums.