Batman has plenty of personality...he’s dark, brooding, cold, and calculated that’s his personality and they display it well. No personality would be a character like Clark Kent...he’s just kind of there a blank slateLet's be real, I'm a marvel Stan & this is bullshyt. Most his bad guys are wack because he's wack.
Batman isn't an icon cause his personality, he HAS NO personally. He's an icon because of symbolism & justice. Panther, Spidey & Ironman all do anything Bruce does better.
On topic: "Forever Evil" (I think) made me respect some DC bad guys. Joker & Two Face are epic. Court of Owls got played off.