Hitsdailydouble report: Kendrick Lamar, Future and Travis Scott are the only hip hop artists who can move the marketplace right now

GunRanger

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How sustainable is this, when there is no heir apparent and the charts remain full of albums from over a decade ago. Cole and Drake also have albums from years ago selling like crazy.

There's such an obvious, clear demand for rappers like that yet the industry is focused entirely on the next Carti with goth aesthetics. Yet despite all that pumping and amplifying...Ken Carson has less than 9mil monthly spotify listeners. A lot of these new dudes are not popping enough for labels to give a fukk, yet they have the label's predominant attention. What's going on.
Only Lil Baby, Uzi, and Pop Smoke were on this list as far as new rapper is concerned (unless you count Travis). Pop really had next as far as young guy to pop

 

tremonthustler1

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yup

The biggest take away is that raps next generations is LACKING and there are no true superstars budding.


The NBA has a similar problem relying on damn near 40 year olds for olympic gold.


Gen Z just aint stepping up :yeshrug:


*Our generation gotta take some of that blame tho....
we have to reevaluate what a superstar is in 2024 and beyond because it won't be what it was.
 
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dubsmith_nz

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yup

The biggest take away is that raps next generations is LACKING and there are no true superstars budding.


The NBA has a similar problem relying on damn near 40 year olds for olympic gold.


Gen Z just aint stepping up :yeshrug:


*Our generation gotta take some of that blame tho....

The biggest difference I see is that the class of Drake, Kendrick, Cole etc. still appealed to older heads and people from previous generations.

These modern Tik Tok rappers only give a fukk about appealing to their current generation, the music is too watered down, hyper violent and separate from what Hip Hop was to resonate with older heads.
 

The Devil's Advocate

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Especially by fans who have nothing to gain from sales and streams except bragging rights. The conversation has shifted from skills and abilities to "so and so sold and streamed more, and your guy is a bum for not being on their level."

Drake and Nicki fans are the biggest culprits of this corny ass behavior.
To be fair, all that was started by 50 Cent.. And the point was, if I'm selling more, my music is better cause more people like it. And double that up cause you USED to sell records, now nobody cares... So no matter how good YOU think your music is, your fans won't even spend money on it


Which is great for rap battles... But when the fans started using it for a purpose, it all went downhill
 
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To be fair, all that was started by 50 Cent.. And the point was, if I'm selling more, my music is better cause more people like it. And double that up cause you USED to sell records, now nobody cares... So no matter how good YOU think your music is, your fans won't even spend money on it


Which is great for rap battles... But when the fans started using it for a purpose, it all went downhill


Jay-Z was bragging about sales before 50 was even a thing. So was Nas, Biggie, Diddy, Mase and every other popular rapper of the 90’s. We need to stop acting like sales hasn’t been a barometer of success in Hip Hop music (the most braggadocios genre of any musical category) since forever.
 

23Barrettcity

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How sustainable is this, when there is no heir apparent and the charts remain full of albums from over a decade ago. Cole and Drake also have albums from years ago selling like crazy.

There's such an obvious, clear demand for rappers like that yet the industry is focused entirely on the next Carti with goth aesthetics. Yet despite all that pumping and amplifying...Ken Carson has less than 9mil monthly spotify listeners. A lot of these new dudes are not popping enough for labels to give a fukk, yet they have the label's predominant attention. What's going on.

These new rappers aren’t making money on music so they get it from touring .
we are talking about Aubrey and his recent flops not them
you are the one who tried saying about asap outselling Drake
 

kwazzy100

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Especially by fans who have nothing to gain from sales and streams except bragging rights. The conversation has shifted from skills and abilities to "so and so sold and streamed more, and your guy is a bum for not being on their level."

Drake and Nicki fans are the biggest culprits of this corny ass behavior.

I just had an argument with some dude on twitter saying that having a number #1 on the album on the charts doesn't mean shyt, its all about the singles.
:dwillhuh:
 
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