Again, there is what Drake did and what he is accusing the label of doing this time around. It’s one thing if it’s just a square to square rap battle. It’s a different thing when you are accusing your label of supporting your musical opposition in getting the upper hand over you. Thats why I’m pushing hard on this. We can say over and over again that Drake had the machine behind him with the other battles and he can’t cry now. It’s different when the machine is on your side right? The bigger question I’ve been trying to drill is why the machine turned on him when he needed it most? This is underlying factor of the lawsuit. It’s a question no one has been able to answer outside of saying Drake got his feelings hurt from battling with Dot. It’s too reductive and fails to look at the music business for what it is which is a business first. So why would UMG take an artist that’s been bringing them hundred of millions and have it pissed away in one weekend from a rap battle. As a company your job is to protect your investment. This did not happen and imo people need to question why
At this point it's still speculation though.
Drake doesn't have evidence that this actually happened. All he has is suspicion. he is asking for a judge to force UMG to provide him with the evidence.
The idea they suppressed Drake and made searches for his songs instead lead to NLU has already been disproven. The person they were citing already showed that to be untrue.
There isn't any actual evidence to say they gave more support to Kendrick than they did Drake.
UMG make money off both Drake and Kendrick. They may have very well botted both artist to make the battle bigger than it was.
But if they did pull back some of their usual support for Drake due to him trying to renegotiate his deal, are we supposed to feel sorry for him? Is he automatically entitled to the machine? Were they supposed to do more to help him win?
Did they also force Camilla Cabello flop in spite of Drake? If they were really against Drake why did they let that shyt go forward? Why not just block the features?