Digital Sales Vs. Physical Sales and young vs older artists fanbase..

[spliz]

shyt even lloyd banks is outselling durk and baby on itunes while durk and baby blow him out of the water on streaming.. its a generational difference in fanbases and how they consume music

you have one artist whos popularity peak was when purchasing music and listening to CDs was the norm and another whos peak is with streaming at the forefront so artist A's fanbase will be more accustomed to consuming music a certain way compared to artist B's fanbase

EXACTLY. This is all I’m saying. And with there being LESS ways to actually buy music than ever. It effects the older artists with the older fanbases bottom line.

 

[Double Burger With Cheese]

I’m sure they manipulating the hell out of these streaming numbers. I don’t care either way though. I would like my favorite artist to sell great, but I never take sales into account when listening to or looking for music. That’s just a topic for bragging rights by the artist and shyt for fans and journalists to use in debates. But yeah, it’s a clear difference when looking at the physical vs streaming when it comes to older and younger artists. I never trusted them streaming numbers like that though

 

[spliz]

If you look at nas's streaming, his older classic stuff has way more streams. Do older fans prefer the older music they grew up on?

That and the fact that a lot of older people don’t even be knowing these projects be dropping. On top of the fact that believe it or not. A lot of the younger fans go to his older shyt first before his newer shyt. They do all these reaction videos n all kinda shyt. So his older shyt gets far more love from the young fans. Illmatic is gonna end up being one of his highest selling albums when it’s all said and done because of this when it was one of his lowest selling albums at one point. It was literally his lowest selling album at the height of his career.

 

[Ziggiy]

That and the fact that a lot of older people don’t even be knowing these projects be dropping. On top of the fact that believe it or not. A lot of the younger fans go to his older shyt first before his newer shyt. They do all these reaction videos n all kinda shyt. So his older shyt gets far more love from the young fans. Illmatic is gonna end up being one of his highest selling albums when it’s all said and done because of this when it was one of his lowest selling albums at one point. It was literally his lowest selling album at the height of his career.

Nas has admitted he pockets the money he gets for promo. He literally sells what he sells off his name (though Life Is Good had really good marketing) and through his deals with entities such as Hennessey.


I believe physical sales are more important for legacy artists these days than streaming and they are embracing it. Like I said earlier, Nas, Raekwon, Ghost and a few others have sold CD, Vinyl, and Cassette versions of their latest projects (correct me if i’m wrong but I think Freddie Gibbs did too) on their online stores.


Jay-Z is different as he’ll always figure out a way to be number 1. Whether it’s selling his album to a cell phone company so that he’s “platinum before it even drops” or just doing a Tidal exclusive. Jay is going win. And i’m not mad at him in the SLIGHTEST for it.




These younger artists live by the stream and die by the stream. I’m not mad at them either its a just a new day in music consumption. I think it DOES suck that artists get screwed over for payments when a gazillion streams equals like 30k albums sold. But thems the breaks I guess

 

[CrimsonTider]

It’s as simple as older artist like banks and Nas fans that are not paying monthly subscriptions to stream music and when their favorite album drop they purchase it in a their traditional way

this is not the case for newer artist that came up in the steaming era

I have no idea what point the op is trying to make

 

[spliz]

Nas has admitted he pockets the money he gets for promo. He literally sells what he sells off his name (though Life Is Good had really good marketing) and through his deals with entities such as Hennessey.


I believe physical sales are more important for legacy artists these days than streaming and they are embracing it. Like I said earlier, Nas, Raekwon, Ghost and a few others have sold CD, Vinyl, and Cassette versions of their latest projects (correct me if i’m wrong but I think Freddie Gibbs did too) on their online stores.


Jay-Z is different as he’ll always figure out a way to be number 1. Whether it’s selling his album to a cell phone company so that he’s “platinum before it even drops” or just doing a Tidal exclusive. Jay is going win. And i’m not mad at him in the SLIGHTEST for it.




These younger artists live by the stream and die by the stream. I’m not mad at them either its a just a new day in music consumption. I think it DOES suck that artists get screwed over for payments when a gazillion streams equals like 30k albums sold. But thems the breaks I guess

Cats like Roc Marci and Griselda been REALLY winning off their own sites and selling thru that. Nas and Gibbs n them came behind them and started doing it too.

 

[SpacelySprockets]

EXACTLY. This is all I’m saying. And with there being LESS ways to actually buy music than ever. It effects the older artists with the older fanbases bottom line.

they should be fine as long as itunes and amazon music still exists, but if that goes away their fans are gonna have to adapt to modern day, its not like they dont got a phone

 

[spliz]

It’s as simple as older artist like banks and Nas fans that are not paying monthly subscriptions to stream music and when their favorite album drop they purchase it in a their traditional way

this is not the case for newer artist that came up in the steaming era

I have no idea what point the op is trying to make

The point is the harder the industry makes it to actually purchase music. The lower the sales will be for legacy artists. Because their fans don’t sit around streaming music all day to run the numbers up. This isn’t the way they consume music. Especially when it comes to hip hop. Basically if these newer artists had to depend on album sales. They would be fukked. The same way these older artists are getting fukked by having to depend on streaming. When their audience isn’t tailored for that.

 

[spliz]

they should be fine as long as itunes and amazon music still exists, but if that goes away their fans are gonna have to adapt to modern day, its not like they dont got a phone

It’s not even that they aren’t adapted to modern day. It’s the fact that they don’t stream music as much as these younger cats. They don’t have the time to LISTEN to music the same way these younger people do. Let alone stream it a million times a day to make that shyt equal a couple sales. So if they got rid of Itunes and Amazon music legacy artists gonna be fukked even more. They gonna be doing like 10k and 15k in sales.

 

[Piff Perkins]

I feel like there’s even a divide with streaming. On one hand you have younger people who use Spotify/Apple/Tidal, the curated playlists etc. On the other hand you have a loooooot of young black (and white) people who exclusively stream their music from YouTube. Part of the reason artists like NBA Youngboy have crazy YouTube numbers is because a lot of kids don’t pay for streaming.

I didn’t put one and one together until a couple years ago when I noticed my little cousin was walking around the house listening to a playlist of a Kevin Gates album on YouTube. Likewise i was fukking with a younger chick who had the new Weeknd album on YouTube while we...enjoyed ourselves. I know she doesn’t use Spotify or anything like that and whenever we hung out she’d be playing shyt off YouTube.

 

[Sad Bunny]

Son that’s YOU. And it’s not about CD’s. Even with digital. It’s harder to just purchase and be done with it. It’s not as simple with Apple Music being in the fold. U gotta go thru a whole nother app to even purchase the music. Not only that. Even with streaming. Older people ain’t sitting around just streaming shyt all day. It’s just not what’s happening. They may have the streaming services. But the way they listen to music and the manner that they listen to music is different than the younger gen. Which is why they don’t benefit from the streaming shyt as much. I mean the fukking proof is in the pudding man. It’s the reason why Lil Baby went plastic with actual album sales vs streaming. Someone who sells half as him in streaming is selling triple than him in actual sales.

Streaming is the new sales. I don't even know where to buy something digitally from

Most older people have smartphones and they use streaming services now too. It's not really that hard to use Apple Music or Spotify

Streaming isn't stopping real fans from obtaining music. Spotify is free

Older people stream just as much. The problem is adults probably outgrow hip hop or just aren't as passionate about music as they get older

It's life...people move on

Apple Music users by age in the U.S. 2018 | Statista

 

[Sauce Dab]

Real juggalos still buy cds

Yeah that’s because a lot of y’all are
I doubt a majority of the juggalo community even knows how to stream music or what a streaming service is

 

[Sad Bunny]

shyt even lloyd banks is outselling durk and baby on itunes while durk and baby blow him out of the water on streaming.. its a generational difference in fanbases and how they consume music

you have one artist whos popularity peak was when purchasing music and listening to CDs was the norm and another whos peak is with streaming at the forefront so artist A's fanbase will be more accustomed to consuming music a certain way compared to artist B's fanbase

But what artists that stream well and also sold alot of physical copies back in the day?

 

[Sauce Dab]

I always find it fascinating to look at rock and country music sales vs rap. Even relatively young-ish pop/country artists like Taylor Swift still sell a lot of physical copies. You'll look at an album chart and see some random country artist you've never heard of doing relatively high physical numbers, regardless of whether it's a younger or older artist. I can't figure out the demographics of all this. But I agree with the OP that for rap, when an older artist drops an album his/her fanbase thinks "ok I'm going to buy this on iTunes or in the store." Whereas when Lil Baby drops, the young fan says "ok I'm going to stream this on Spotify/Apple/youtube."

Speaking of Taylor Swift again, just last week I saw that she sold 40k in VINYL. Highest one week vinyl sales for an album since the 1990s. Pretty insane. I dunno what it is about that particular demographic of white girls that results in physically purchasing music, whereas other demographics of white girls don't.

DAMN is the last rap album to go plat off pure physical sales, and I really think it'll be the last one to do it. That was 2017.

Taylor Swift just a different type of monster. Her album got the #1 spot again and did almost 200k this week and that album came out last year

 

[spliz]

Streaming is the new sales. I don't even know where to buy something digitally from

Most older people have smartphones and they use streaming services now too. It's not really that hard to use Apple Music or Spotify

Streaming isn't stopping real fans from obtaining music. Spotify is free

Older people stream just as much. The problem is adults probably outgrow hip hop or just aren't as passionate about music as they get older

It's life...people move on

Apple Music users by age in the U.S. 2018 | Statista

U could’ve ended ur post right at the bolded. That’s my EXACT point nikka. It’s harder to even purchase music digitally than it used to be. Older people like to BUY music and be done with it. They may HAVE the streaming services and even use them. But a lot of them ain’t even listening to music enough to run that shyt up they way it needs to be. This is the point u missing.