Breh, with all due respect, youre not a big fan of tbe comics if you think captain marvel came out of nowhere is not a popular characther with a deep lore. She was one of the most important characters in the Kree-Skrull war.
Even for the sake of this argument, i did some research in popularity polls for marvel characters that were taken before this movie was announced.
Captain marvel was consistently top 20, top 15 sometimes. The only female marvel superheroes who constantly beat her out were Storm, Rogue, Jean Grey, Emma Frost. All X-men. Shes litterly the most popular non X-men female character Marvel has. I cant even belive this is a debate. This is like saying no one knows who the fantastic 4 are.
Get mad if Captsin Marvel saves the day if u want but i wonder how mad these cacs would be if it was cable or someone like that.