White folks have rocked Patagonia since forever and then hopped on the North Face pop trend wave about five years ago ...
But among white people , Patagonia is experiencing a wave like Northface had with them years ago ...
Literally everywhere I go where there are a number of late 20s to 30s something white males, they’re all in Patagonia... hats , t shirts ... it’s getting cooler so it’s gonna be huge Patagonia bubble wave with them ...
Black people will gravitate after the wave dies down for them and they go back to it just being a staple .