Ayo.... How Did No Limit Sell So Many Records?

[ThaRealness]

That Wiki page is bogus. Most of the information on it is false. If you look that information up on RIAA, the entity that certifies albums gold and platinum and the Soundscans.

Then I have no further questions

 

[Standing on business]

I’m shocked that most of you don’t know that those numbers we’re cooked and not legit

 

[theflyest]

Jersey, but was living in Hunts Points BX at the time.

you’re from the east coast though. I wouldn’t expect y’all to really play it. I could easily reverse this, because there’s ton of popular east coast acts that never got any play here

 

[zayk35]

He hustled his way to 35 million in debt and lost No Limit. Hence the wack ass "New No Limit" era

 

[Devil Plisken…CMS]

Dude I was 5 in 1998

 

[360dagod]

You could have easily did good numbers just in the south off word of mouth and connections...

I would read these xxl articles of nikkas selling 200k who I never heard of..

I dunno about some of these no limit nikkas though..simply because the billboard history and trends suggest that the sales didn't match what was being reported...

But I heard somewhere those inflated numbers allowed for bigger budgets to be opened....

P playing that game helped out alot of the smaller artists, but he shortchanged beats by the pound with no royalties

 

[360dagod]

He hustled his way to 35 million in debt and lost No Limit. Hence the wack ass "New No Limit" era

I dont know baton rouge politics but he had some baton rouge nikkas tec and maine who seemed to have a cult following..at least from what I read here..

P just wants to copy and paste whatever anyone else does with a cheaper product

 

[hex]

As it's been stated several times, bar code scamming.

A gang of those numbers on the Wiki are wrong, too.

Fred.

 

[iseetrolledpeople]

As it's been stated several times, bar code scamming.

A gang of those numbers on the Wiki are wrong, too.

Fred.

Can you explain the scam a little? I keep seeing people mention it but nobody drops a gem

 

[hex]

Can you explain the scam a little? I keep seeing people mention it but nobody drops a gem

I can't remember the specifics. @shopthatwrecks broke it down several times. Something about lesser known No Limit releases would have the same bar code as the albums they knew would sell....like Master P....so a sell for Master P = a sale for the lesser known artist.
I guess this is the part where people claim calling this out is biased against the south....which is because shopthatwrecks is damn near an encyclopedia when it comes to southern hip-hop.

Fred.

 

[The_Hillsta]

I'll never understand how muthafukkaz from other regions, countries, ethnicities, run up in these threads runnin they mouth on some johnny come lately just discovered rap music opinion with NO IDEA of what the fukk they are talking about.

EVERY single nikka in the south during that time was listening to no limit, whether YOU liked it or not, Straight up. Cant even debate this shyt anymore. If you was there or old enough to remember that shyt was pumpin outta every whip, dorm, step show, step party, hole in the wall strip club, club, party, function, ject, black high school/college football/hoop game.

Bbbbbutbbut the soundscan? They were trash tho, who listens to master p? He has no bars, he cant speak, silk only sold x records, i hate mystikal, why snoop of all people sign? how did no limit stay a float, blah, blah, waaaaah. Klowns on here sayin/askin the same shyt for 20 years...lol

Muthafukkaz bought their records. And listened n partied to the music all over the muthafukkin south n beyond. End of story.

 

[jerzboy]

if im not mistaken, @shopthatwrecks has broken down the barcode scam they were running

but for sake of argument and as a stan of the label, i'll say this...."hits"/singles didnt matter with them..

i found out about No Limit because my neighbor was knocking Mia X Unladylike everyday in his front yard, speakers blasting....and damn near every car that passed was bumping some song from some album from them...and i would always hear Mystikal, not even knowing who he was at the time

then i heard Man Right Chea on the radio and got my mom to buy the album

those albums were like a gateway drug because the whole label is featuring...they were basically weekly compilations

so if P, Silkk, Cmurder, Fiend etc...are on 3-4 songs that you like...then you open the booklet and see all the "coming soon" covers, you were gonna cop regardless...you just needed to know when it dropped. damn what the single was

i didnt even know the singles for most of those albums til I got older and stumbled onto the videos.

P made those albums collectables by the way he was marketing..some stores had a whole ass No Limit section.

they pretty much are collectibles now. Go on Amazon. The rare/lesser known albums are like $150

 

[Shade]

Lightning in a bottle. Give people a “movement” they can feel a part of at the right time and magic can happen. P is a very smart dude and likely knew that so he was able to make it feel like a grassroots movement


Being Known as a Soldier was hard to not find attractive as a youngster in the 90’s

I remember being in the 4th grade back in 98 and me and some other kids at the after school daycare formed a little crew named the New No Limit Soldiers and we would have "fights" with other kids on the playground.

 

[BO BARON]

Another 1 of those dumb ass no limit threads

Some of those no limit artist was already well established in louisiana & the bay before they signed to him

He networked & took a bay area independent system to the south & caught fire

Then took advantage of extreme fan interest in the no limit hype & put a shyt ton of product out & it worked very until it didnt

Some of that shyt didnt sell

 

[shopthatwrecks]

I can't remember the specifics. @shopthatwrecks broke it down several times. Something about lesser known No Limit releases would have the same bar code as the albums they knew would sell....like Master P....so a sell for Master P = a sale for the lesser known artist.
I guess this is the part where people claim calling this out is biased against the south....which is because shopthatwrecks is damn near an encyclopedia when it comes to southern hip-hop.

Fred.

average person including execs would never catch it...


remember i said be4 ... p treated the rap game like the dope game


nikkas who sold dope...know the old school vials..

every color represented somebody elses work...hence the no limit colored cases..

it was impossible for nikkas on any label to drop albums every 2 weeks...on top of one another...n go gold or platinum...n these are rappers that dont really have a name for themselves..

p was the only label..ever to drop albums consistently every other week..n they were sellin...

he would drop a album...then throw a throwaway album...sountrack or a compilation with the same upc code jus off by a number or 2...

u wouldnt catch it... unless u tried to retun the compilation or soundtrack...with the receipt...or u sittin on the shytter readin the linear notes of the albums u just bought..

master p n lil flip was killin the game with this..loophole..

alot of flip mixtapes had similar upc to the leprechaun and the underground legend...

notice that compliation n snoops debut got similar numbers..

then mystikal..n mac scan dont look nuthin like snoops scans..