Adidas is reportedly sitting on $530,000,000 worth of official Yeezys that they can't sell

Thavoiceofthevoiceless

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Who's the source?
It's totally believable especially when you remember how Adidas had to move some Yeezy units through Stadium Goods store on Ebay as they weren't selling out online. What makes the story even more hilarious is that they insist on keeping the $230 price tag without the Yeezy Branding when they're already stuck with inventory they can't move as is.
 

Thavoiceofthevoiceless

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They should do the right thing and put them in retail stores at a highly discounted price. Them shyts would sell like clockwork.
They won't because they still on using the $230 price tag with the new Yeezy's without his name attached to it and it's still essentially the same exact sneaker.
 

Tha Gawd Amen

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The irony of Ye being cancelled but no one is asking VW to change their name. VW was literally created by Nazis and directly promoted by Hitler. The first person to drive a VW was Hitler himself.
The British owned Volkswagen after World War 2 and it only exists because the allies wanted to revive the German economy after the war. The name means the "peoples car" so it's not some terribly offensive thing so I don't get your point here.
 

Tribal Outkast

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They won't because they still on using the $230 price tag with the new Yeezy's without his name attached to it and it's still essentially the same exact sneaker.
They’ll be in outlet’s eventually if this is true. They have to move them by any means necessary. Nobody is paying that much for them shoes lol
 

EA

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$530m is the retail value of the remaining stock, not the manufacturing cost.

Simple math will tell you that Adidas are sitting on roughly 2.2m pairs of sneakers (Average cost per pair of $250 divided by $530m) which isn’t actually a lot of stock. Since they’re already pressed up with the Yeezy branding, they’ll most likely sell them on to a 3rd party retailer and recoup most of, if not all of their manufacturing cost.

It’s an L but they can easily recover.
 

Biblical Goon

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This is why i don't buy top dollar, "luxury" or trending brands n all that bullshyt because this is all it takes for it to become worthless. Imagine someone paying $300+ for some Yeezy's now.. seems ridiculous right? That's how I felt since the beginning. It was never worth that much to begin with.
 

Jekyll

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Adidas already knew this the moment they announced they weren’t going to sell them.

Expected profit margin cut to 4% from 7%. They’ll live.

The company disclosed an estimated 2022 loss of up to $247 million just in lost sales from West’s Yeezy line, yet another brutal revision after the company slashed its 2022 profit margin expectation from 7% to 4% Thursday due to a glut of inventory and a deterioration in China sales for its apparel and footwear as a whole.


That puts Adidas’ total losses from its severing of ties with West at $645 million, with the $247 million loss of sales this year stated by the company and the $400 million in lost 2023 revenue forecast by Bernstein.
 
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