90s brehs. Why did new jack swing die off?

Offthegrid

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The peak of the crack era 84-94 everybody started smoking weed n sipping 40 after the chronic dropped the streets dictate the sound I noticed once I got heavy into music and goin to parties n clubs each region has their own sound mixed with the streets
 

KENNY DA COOKER

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The peak of the crack era 84-94 everybody started smoking weed n sipping 40 after the chronic dropped the streets dictate the sound I noticed once I got heavy into music and goin to parties n clubs each region has their own sound mixed with the streets


Yup New Jack era was the last time you seen people actually DANCING in the EAST COAST CLUBS

you had dudes doing routines and in crews like Zhigge out of Harlem and guys were famous for being dancers.. . Cliff.... Flex and Diddy

Def Comedy jams during the early 90s always had their dance segment u saw that with living colour too

 

Json

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Started listening to some NJS cause of that Teddy/Babyface thing.

One of the things I also think led to the downfall was the lack of black media to push it. I was just a kid and I mostly remember it cause of the movies or shows it was attracted to. Probably the same reason so many white millennials know songs like Poison cause of the black media they saw
 

dora_da_destroyer

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Started listening to some NJS cause of that Teddy/Babyface thing.

One of the things I also think led to the downfall was the lack of black media to push it. I was just a kid and I mostly remember it cause of the movies or shows it was attracted to. Probably the same reason so many white millennials know songs like Poison cause of the black media they saw
:what:

the 90’s was the height of black media, we had our own tv stations (and tons of tv shows where all these artists had cameos), magazines - that black people truly consumed whether it was your parents with jet and ebony or you and your siblings with source, way more independent radio, soul train and their awards still mattered, music videos were huge, etc
 
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:what:

the 90’s was the height of black media, we had our own tv stations, magazines - that black people truly consumed whether it was your parents with jet and ebony or you and your siblings with source, way more independent radio, soul train and their awards still mattered, etc
This is true when you stop and think about it. Don't forget black owned clothing lines too.
 

Erratic415

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Styles and sounds just change, especially during that time period. Rap and R&B evolved quickly.
 

Majestyx

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:what:

the 90’s was the height of black media, we had our own tv stations (and tons of tv shows where all these artists had cameos), magazines - that black people truly consumed whether it was your parents with jet and ebony or you and your siblings with source, way more independent radio, soul train and their awards still mattered, music videos were huge, etc
the 90's is the pinnacle of black (and because of us "american") culture
 

Json

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:what:

the 90’s was the height of black media, we had our own tv stations (and tons of tv shows where all these artists had cameos), magazines - that black people truly consumed whether it was your parents with jet and ebony or you and your siblings with source, way more independent radio, soul train and their awards still mattered, music videos were huge, etc

that’s what I mean. The amount of black media faded through the 90s. We don’t have the amount of movies and tv shows we had back then. Plus the fusion of Rap and pop/r&b became the usual go to for marketing.
 
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L. Deezy

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New jack swing was wack. Yeah, gangsta rap took over and Cube said, "you can new jack swing on my nuts". LOL

all the classic hits that still play today that New Jack Swing, and you say it was wack? wtf?

come on now.. my gawdddddddddddddddddddddddd
 
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