tremonthustler1
aka bx_representer
It's cause the NBA is still hoping for the popularity boost that the player's get from winning the dunk contest which you can't really argue with. Yeah if they brought in amateurs All Star Saturday would be more popular but in the long run it doesn't make anyone want to go to any games. Meanwhile if Blake Griffin wins they can hope that more people would be willing to pay and come watch him in games.
It's not even just that.
It's the name recognition. Too many casual fans would allow the experience to get fukked up by constantly asking "who the hell is Kenny Dobbs?" Hell, Gerald Green did the dunk contest twice and won one, did some crazy creative shyt too, yet people would rather remember Dwight Howard's Superman throw in because it was Dwight Howard.
For people that claim they wanna see better dunks, it's not that. It's not enough. They want superstars doing better dunks. Those Wilkins /Jordan contests, they want that feeling again.