10 reasons WWE is rapidly losing its audience

Rell Lauren

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[QUOTE="mrken12, post: 31109514, member: 10029"]Ratings have declined every year and attendance has been iffy. People obviously aren't "still watching". :leostare:
in comparison to their boom but they are obviously still doing something right to have basically been out of the ppv business this long and not miss a beat in revenue. Having networks offering 2 billion for trashdown :mjlol:[/QUOTE]

It's one of the few live shows on television which gives it a huge advantage over the rest of the market.
 

Love Sosa

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WWE is an extremely successful business. It’s not just TV anymore. Unfortunately for us, low ratings don’t mean shyt. They still getting big big money in all other aspects of the product.

I haven’t been a regular “viewer” since 2009 but I still have a network subscription:yeshrug: and as long as they keep expanding and selling out places, they good.
 

reigun

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WWE has done what other industries like comics and anime have done: figured out how to maximize profit from a dwindling fanbase.

Attendance is down, but they do so many shows a week plus international tours the effect is mitigated. Not to mention cutting production costs as much as possible.

Ratings are low, but networks will still pay out the ass for their TV deals because it's 52 weeks of live television that bottoms out with at least 2.1 in the ratings. Further, they also have the Network, which brings in money both domestically and internationally. Not to mention their deal with Facebook, and I'm sure they're getting something from Youtube.

Wrestling is "popular" in the sense that lots of people are watching but far from "mainstream." However, that doesn't mean shyt. Like I said, look at the anime industry for proof that you can ring a lot money out of a relative small base. WWE got games, shirts, toys, books, and like eight shows a week. Lots of chances for people to spend their money.

Their fanbase is getting smaller; contrary to what some on TSC would say, most people have stopped watching and dont want to start again. Your average person doesn't give a hot nut fukk about WWE beyond 90s nostalgia or maybe watching Mania. WWE isn't mainstream; it isn't cool. But they don't need everyone to be watching. They just enough people to keep watching. Just enough people to follow what they do and spend their money.
 

ill_will82

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Smackdown will get cancelled at some point. If the ratings continue to fall FOX won't hesitate to pull the plug on the show.

Yup. FOX do not give a fukk about cancelling shows. If Smackdown has declining ratings every week on that network wait until they start cancelling shows in May that won't be coming back during the fall season. It's too many new shows being shopped around to networks for FOX to be playing w/WWE.
 

Playaz Eyez

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Actually there's plenty of people who dont watch WWE much anymore but still follow it in a general sense. With all the options on the internet, video clips, review sites, podcasts etc it's quite easy.

And WWE only further encourages this behavior with the product they choose to produce. Why would I spend 5-10 hours of my week sitting through weekly WWE programming with their clumsy storytelling and frequently awful execution when I can watch one hour-long review show on everything that happened and more?

Pretty much. I normally watch those 8-12 minute highlight vids, and read a report on it, and if there’s a match that’s been talked about positively, I’ll watch that. Like today, the only stuff I saw was the Revival/Drew/Dolph match, the Lio/KO back and forth, and Botch Mode botching. That’s at best 20 minutes of a 3 hour show :mjlol:
 
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