prophecypro
Hollywood North
Peacock Becomes WWE Network Exclusive U.S. Streaming Distributor - Variety
WWE has struck a deal with NBCUniversal that will see all content currently found on WWE Network in the United States become exclusive to the Peacock streaming platform from 18 March.
Per Jacob Feldman of Sportico/Yahoo, all shows currently found on the Network will be available on Peacock Premium at a cost of $4.99 a month, down from the Network's current $9.99. Live pay-per-views will be included on top of the Network's colossal archive. The WWE Network will be shut down in the United States from the date above.
WWE is yet to release and official statement on the matter. On top of this, the deal's financial terms had not been disclosed at the time of writing.
WWE President and Chief Revenue Officer Nick Khan has said the following:-
“NBC is the best fit for us. They understand our product and our audience and have the SVOD (subscription video on demand) platform to support it and drive eyeballs that way.”
This deal is almost a year in the making. Vince McMahon announced during WWE's Q4 2019 earnings call in February 2020 that he intended to find a buyer for the promotion's content rights, claiming "all the majors are really clamouring for our content."
Peacock soon emerged as a potential new home for their shows, with Executive Vice President and Chief Revenue Officer Rick Cordella eyeing a move in mid-2020. This escalated when Khan took on his current role last August and both parties were keen to get the deal done before WrestleMania 37 in April.
Khan stated in October 2020 WWE was seeking "alternative strategic options" regarding its content, with colleague Michael Weitz claiming the Network itself wouldn't be sold outright. Talks with international platforms were also discussed during the same Q3 2020 earnings call.
Peacock hit 26 million subscribers in December 2020. WWE Network averaged around 1.5 million throughout the year.
WWE has struck a deal with NBCUniversal that will see all content currently found on WWE Network in the United States become exclusive to the Peacock streaming platform from 18 March.
Per Jacob Feldman of Sportico/Yahoo, all shows currently found on the Network will be available on Peacock Premium at a cost of $4.99 a month, down from the Network's current $9.99. Live pay-per-views will be included on top of the Network's colossal archive. The WWE Network will be shut down in the United States from the date above.
WWE is yet to release and official statement on the matter. On top of this, the deal's financial terms had not been disclosed at the time of writing.
WWE President and Chief Revenue Officer Nick Khan has said the following:-
“NBC is the best fit for us. They understand our product and our audience and have the SVOD (subscription video on demand) platform to support it and drive eyeballs that way.”
This deal is almost a year in the making. Vince McMahon announced during WWE's Q4 2019 earnings call in February 2020 that he intended to find a buyer for the promotion's content rights, claiming "all the majors are really clamouring for our content."
Peacock soon emerged as a potential new home for their shows, with Executive Vice President and Chief Revenue Officer Rick Cordella eyeing a move in mid-2020. This escalated when Khan took on his current role last August and both parties were keen to get the deal done before WrestleMania 37 in April.
Khan stated in October 2020 WWE was seeking "alternative strategic options" regarding its content, with colleague Michael Weitz claiming the Network itself wouldn't be sold outright. Talks with international platforms were also discussed during the same Q3 2020 earnings call.
Peacock hit 26 million subscribers in December 2020. WWE Network averaged around 1.5 million throughout the year.
. 