Wrestlers who stayed face/heel their whole career.

[Reggie]

Off top:
Faces:
Rick Steamboat

Sin Cara
Tito Santana?
Ultimate Warrior?
Bruno Sammartino?
Jimmy Snuka?
Magnum T.A.?
Verne Gagne?
Von Erichs?
Marty Jannety?
Rocky Johnson?
Antoni Inoki?

Heels:
Iron Shiek
Umaga/Jamal

I don't know how I forgot about Tito Santana. Im pretty sure he stayed face his whole time.

 

[StatUS]

Dolph Ziggler

 

[Freestyle Phantom3.0]

bastion booger
bam bam bigelow?

 

[TRIPLE M]

Ricky Steamboat
Bruno Sammartino
Tito Santana
Junkyard Dog
Kerry Von Erich
the Sheik
the Iron Sheik
Bobby The Brain Heenan
Cowboy Bob Orton
Iron Mike Sharpe
Classy Freddie Blassie
King Kong Bundy
Hillbilly Jim

 

[DANJ!]

did L.O.D/road warriors ever become "heel" or were they just less liked at times.
them breh's could do no bad

Yeah, they came in as heels...

and also turned heel in NWA in '88 by beatin' down Sting and then gouging Dusty's eye with one of their spikes

 

[b. woods]

bastion booger
bam bam bigelow?

Bigelow turned face in 1995 after losing a WWF Title match to Diesel.

 

[Rollie Forbes]

 

[supertrekker]

rick rude
ted dibiase
??

at least in wwf/wcw

DiBiase was a face early in his career and turned face when he was in WCW

 

[supertrekker]

Bigelow turned face in 1995 after losing a WWF Title match to Diesel.

He started as a face his first stint in WWF

 

[supertrekker]

Vader?

Vader for a short time was a face in WCW.

 

[supertrekker]

Face in WCW before joining the NWO?

No he was a face after the NWO and joined the Steiner Bros

 

[supertrekker]

In one the dumbest and saddest moves EVER! Wcw turned him heel and Had him join Team Canada with Lance Storm and them cats. He would come out holding the Canadian flag and everything it was just A heel Jim Duggan? Why?

It was just Vince Russo recycling old WWF story lines. It was a remake of Sergeant Slaughter becoming an Iraq supporter.

 

[Wacky D]

How bout Mr. Perfect?

AWA
WWF 93

 

[richaveli83]

Bruno Sammartino and Ricky Steamboat are the only wrestlers that I can think of that have always been faces to my knowledge.