True, There’s a difference in not needing the title and being a bytch who never wins it.I think a title run would be beneficial to him and his brand at some point so he doesn't become the perennial "loser" and so his fan base doesn't lose interest, but does he need to be the champion or go on an extended run, probably not. Stone Cold and The Rock (yes, I know I'm not comparing them really) never had long runs with the title but they stayed over.
Biggest example is Samoa Joe in TNA. He didn’t need the belt but the fact that he lost all of his shots for like 3 years made him look like a bytch.
Vice Versa with Goldberg in WCW. He only held that belt once and for only 6 months, But the fact was that he had won it. After that, He was made and never needed it again tbh.