PRESENTATION: The State of Video Gaming in 2025 — MatthewBall.co
A (free) 220 page presentation on the past, present and potential future of the video game industry.
www.matthewball.co
The exhaustion of decade-plus growth drivers that grew players, playtime, and spend... coincided with evolving user behavior, changing monitization models, and growing “lock-in” effects…that exacerbated long running competitive and budgetary escalations, while growth concentrated in foreign markets that shifted to local productions (and then took share abroad) and occurred alongside acute macroeconomic financial events and epidemics... were worsened by microeconomic platform policy shifts... as well as the emergence of new and hyper-viral substitutes... and foreign-based competition... alongside too many would-be new growth drivers that have yet to deliver.
Lots of staggering numbers in here.
Will pull some of the slides out later.