It's a big fight to hardcore fans, not casuals. HBO knows that this fight will probably not benefit that much from heavy promotion because at the end of the day, mainly avid boxing fans will be tuning in. These same people would be watching without the promotion.
It sucks because a fight of this magnitude (top P4P beasts going head to head) deserves more attention.
This site uses cookies to help personalise content, tailor your experience and to keep you logged in if you register.
By continuing to use this site, you are consenting to our use of cookies.