Q&A: How Jahzmin French brought JINYA Ramen Bar to Uptown Charlotte - Q City Metro
Q&A: How Jahzmin French brought JINYA Ramen Bar to Uptown Charlotte
The Charlotte restaurant is the first in North Carolina for the Los Angeles-based chain, which was launched in 2010 by a Japanese immigrant.
By
Sarafina Wright
September 24, 2021
Jahzmin French has loved the food industry since her first job waiting tables in high school. Now two decades later, the industry veteran has come to Charlotte as local franchise owner of JINYA Ramen Bar.
Recently opened on the ground floor of the Ally building on S. Tryon Street, the Japanese scratch-made kitchen serves its namesake — ramen noodles — along with rice bowls, desserts and other Japanese-inspired fare. The location seats 125 people and has a full bar.
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Uptown Charlotte gets a new Black-owned restaurant]
The Charlotte restaurant is the first in North Carolina for the Los Angeles-based chain, which was launched in 2010 by Tomo Takahashi, a Japanese immigrant.
French, who co-owns the Uptown franchise with business partner Brad Phelps, says she plans to open a second JINYA, in SouthPark, in early 2022, followed by others in the Charlotte market.
Bringing the JINYA brand to Charlotte during a pandemic, she says, has come with its challenges, but she’s inspired by the customer feedback and the restaurant’s early sales.
Ramen, she says, is “all the craze.”
Photo: JINYA Ramen-Charlotte
I caught up with French during a busy lunch hour to find out how she does it — owning, managing, breaking glass ceilings. And ramen, of course.
Q. How did it all start, opening a JINYA Ramen Bar in the center of Charlotte?
Jahzmin French: Brad and I have been partners for three years. I met him when I ran my own restaurant-consulting agency. At that time, his dream was to do restaurants, and I was the restaurant expert, so he and his wife looked me up, talked about what they wanted to do, and they said we’re looking for a partner, and they wanted to partner with me. The rest is history. We owned some restaurants in Louisiana. We chose to do JINYA during the pandemic, and since sold that brand (in Louisiana) and decided to solely focus on JINYA in North Carolina.
Inside JINYA Ramen Bar in uptown Charlotte. Photo: Sarafina Wright
Q. You said you guys had restaurants in Louisiana? What kind of restaurants were they, and what happened to them?
JF: We had three — two in New Orleans and one in Baton Rouge. It was barbecue and Louisiana cuisine. The pandemic hit the restaurant industry hard. Honestly, it was a devastating decision to make. We thought about the people that need to work and the people who may not feel safe working, but you need people to run a restaurant, so we just made a really hard decision and we helped everyone around us really as much as we could to find jobs or whatever that looked like. With JINYA, we kind of just jumped scared, because we’re still in a pandemic right now. We just kind of took the leap and opened regardless.
Q. Your restaurant consulting agency; what was the path that led you there?
JF: I was with the Hooters brand for over 10 years. I resigned as the first African American general manager for the Hooters Bayou-Fox franchise in the Gulf Coast. Then I went on to West Palm Beach, Florida, where I was the first female general manager on the corporate level. I launched my business in West Palm, while I worked a full-time job. It was a hustle and very difficult. Then, when I moved back to Pensacola, I really just took the leap and did my consultant business full-time. It went really well, really fast, and it was really cool to see how many people need help in restaurant operations. I loved doing that. I have paused my consultant business to do JINYA and expand and grow. When everything is settled and I have the right leaders in place, I’m going to resurrect my business and focus on consulting.
Q. Has the restaurant/hospitality industry always been a dream for you?
JF: When I was in high school I tried to get a job at McDonalds, and I don’t know why, but they never hired me, and all of my friends worked there, so I was very sad. But I went and applied for Steak ‘n Shake, got the job and I loved it.
Q. What did you love about it?
JF: Oh man, the joy of talking to different people. You have one table there, then you have another. It’s almost like you kind of entertain. I’m not a chef or anything, but I have a love of food. And I just have a passion for watching people enjoy good food.