"Bu... but why they have a better promotion than all boxing?
"
That's what I was talking about to yall, easy to do that when the whole point is not boxing
You don't really have to sell shyt cause the product sells itself to casuals. They don't have to sweat trying to promote Justin Bieber, Snoop Dogg and Jake Paul, shyt, this is basically a celebrity event with an MMA fighter being served as the supposed victim of one of the celebs...
it's for an entirely different target group than hardcore boxing fans.