Soldier
not redeemed with gold but with His Blood
20-25 years ago, most people listened to the same music, enjoyed the same songs, read the same newspapers and books, trusted the same information sources, watched the same TV shows and the same movies, followed the same national and general popular culture, loved the same sports and revered the same athletes, etc
We used to have a much more common cultural ground.
After 2010 it was all over for good. All Music/literature/sports/movies/pop culture content became niche at that point.
The Monoculture era actually lasted from 1960 to 2010. The peak of that era was the MTV period (1980-2000)
The Internet/social media/smartphones permanently destroyed it. Now there are only niches. Some artists are more bigger than others but they are still niche artists catering to niche audiences and crowds. There will never be artists with the mass appeal and popularity levels of Prince, Tupac or Micheal Jackson ever again. They had wide and deep fanbases because of television and limited entertainment options. There were little other choices available. That’s why their impact and influence on people and society was much bigger. Everyone watched videoclips on TV and listened to the radio without exception. You couldn’t avoid them even if you wanted. Compared to now when you can easily ignore the big-time popular artists that you don’t care about.
The mainstream media and its Gatekeepers and fact-checkers doesn’t exist anymore-since the start of the social media era, everyone thinks they’re smarter and more credible than actual experts and prefer to get their knowledge from alternative information sources. People are more eager to believe fake news, propaganda and disinformation. Facts don’t matter anymore , only feelings. And because people always prefer to stay inside their echo-chambers and social media information bubbles, cult mentality and tribalism has replaced rationalism as a result. If someone doesn’t believe in the same ideologies/beliefs as you, and doesn’t look and think exactly like you, he’s/she’s wrong and is immediately dismissed. Extreme political views gain popularity and visibility on social media because radicals, even though they are small in numbers, are much more louder and uncompromising than the moderates, who represent the majority of social media users.
That’s exactly the reason why online trolls and agents control the narratives and information flow in bad faith.
We used to have a much more common cultural ground.
After 2010 it was all over for good. All Music/literature/sports/movies/pop culture content became niche at that point.
The Monoculture era actually lasted from 1960 to 2010. The peak of that era was the MTV period (1980-2000)
The Internet/social media/smartphones permanently destroyed it. Now there are only niches. Some artists are more bigger than others but they are still niche artists catering to niche audiences and crowds. There will never be artists with the mass appeal and popularity levels of Prince, Tupac or Micheal Jackson ever again. They had wide and deep fanbases because of television and limited entertainment options. There were little other choices available. That’s why their impact and influence on people and society was much bigger. Everyone watched videoclips on TV and listened to the radio without exception. You couldn’t avoid them even if you wanted. Compared to now when you can easily ignore the big-time popular artists that you don’t care about.
The mainstream media and its Gatekeepers and fact-checkers doesn’t exist anymore-since the start of the social media era, everyone thinks they’re smarter and more credible than actual experts and prefer to get their knowledge from alternative information sources. People are more eager to believe fake news, propaganda and disinformation. Facts don’t matter anymore , only feelings. And because people always prefer to stay inside their echo-chambers and social media information bubbles, cult mentality and tribalism has replaced rationalism as a result. If someone doesn’t believe in the same ideologies/beliefs as you, and doesn’t look and think exactly like you, he’s/she’s wrong and is immediately dismissed. Extreme political views gain popularity and visibility on social media because radicals, even though they are small in numbers, are much more louder and uncompromising than the moderates, who represent the majority of social media users.
That’s exactly the reason why online trolls and agents control the narratives and information flow in bad faith.
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