Stuart Scott Passed Away....RIP

Frump

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I think he was one of the first if not the first to merge Hip Hop culture and music references and appearances with hosting a sports show on a major mainstream network like ESPN.

He was doing it in as early as 96 I believe.

The meeting of Hip Hop /black culture and Sports shows is common place now we might take it for granted.

He was doing it even before that. When “the deuce” ESPN 2 came which I think
Was like 94’.
 

Spiritual Stratocaster

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I think he was one of the first if not the first to merge Hip Hop culture and music references and appearances with hosting a sports show on a major mainstream network like ESPN.

He was doing it in as early as 96 I believe.

The meeting of Hip Hop /black culture and Sports shows is common place now we might take it for granted.
shyt hip hop is part of the presentation for both NFL and NBA...moreso NBA.

All the commercials feature rap music and beats.

That NFL commercial with that "WE READDDY!".
 

Asicz

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Scott, already on the inside, helped make rap more mainstream and artists respected him for it. His cameos in LL Cool J's "Shut 'em Down" and Uncle Luke's "Raise the Roof" (a celebratory move he helped popularize at sporting events everywhere from Brooklyn to Beverly Hills) were testaments to how he'd brought rap through a new door and become an important cultural icon himself.
 

Asicz

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shyt hip hop is part of the presentation for both NFL and NBA...moreso NBA.

All the commercials feature rap music and beats.

That NFL commercial with that "WE READDDY!".

"The NBA is the new MTV"

Steve Stoute CEO of Translation Marketing Agency
 
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