it's all about continuing to push the gay agenda.
(btw I am for gay marriage, but only a fool would deny that there isn't a gay agenda in the media)
there is nothing more fashionable than being gay/lesbian nowadays. if you're in the public spotlight in anyway, shape, or form then coming out of the closet / or coming out in full support of the gay agenda will boost your career significantly. even though you don't deserve it (see: Jason Collins, Macklemore, etc.).
this is my biggest issue, people are flat out denying that there's an agenda to push homosexuality onto the masses.
