Who’s the last face they actually booked well? Seriously asking because I can’t think of a single one.
Heath Slater? That lasted for two months, then they stopped writing for him and Rhyno and they put the belts on Gable and Jordan right?
They give up on a lot of people before they even have the chance to tell the whole story, or they tell a story and they just give up on the story when the story starts to get over(see: Jinder Mahal, Shinsuke Nakamura, Sami Zayn as a face, the New Day as heels, etc). It's weird. Once someone gets a reaction, they don't even bother to write a good story for that person