Who's still updating phones every year though?
People who don't understand technology peaked and we not in the space age development curve anymore.
There 2 crowds of tech consumers. Those who understand the specs performance of devices and those that are there because of branding.
Regardless if you a apple or android user the peak has been here for a while... new today" has a lot more diminishing returns than when smart phones were a new thing making upgrades unecessary as often . I've had a goggle pixel old version for a couple years already and the thing has absolutely no issue.