Cute girl and strong voice, but she's incredibly generic and doesn't have enough charisma to ever crossover and catch on an international level. She doesnt have "it." Everybody isn't marketable like that. Rita is also known for spreading her legs for anyone perceived to have any influence whatsoever in the business, so to see her try to use the fact that she's a woman as the reason for that glass ceiling, when the fact is that her being an (attractive) woman is what got her the opportunities that she was afforded in the first place is a joke. You were serving that thing up for years trying to sex your way to the top, baby girl. It just didn't work out for you because you still have to convince the people have to buy in. The U.K. is into her, so she should let well enough be well enough and be thankful she actually has some fans.
She could always be Tinashe.