PBC on Spike flizzops

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Why didn't you post other pieces of the article?


According to Spike, PBC drew 1 million viewers between 10:45pm-11:15pm ET which was during the Josesito Lopez-Andre Berto fight. PBC was to air from 9-11pm but there was a 20 minute overrun for the main event. The event average made it the “most watched boxing event on Friday nights in 8 years” according to Spike. The highlights from Friday’s fights have been viewed 1.5 million times between PBC’s Facebook and Twitter feeds.

The event drew 869,000 viewers over the 2 hours and 20 minutes airing on SpikeTV. It did run opposite a lot of College Basketball as the conference tournaments were in full swing. Notably, the ACC conference tournament game between Duke and Notre Dame on ESPN was the highest-rated sports cable program on Friday night as it received 2.617M viewers for a game that started at 9:50pm on the east coast. Preceding that game on ESPN, North Carolina and Virgina drew 2.054M viewers at 7:00pm.

Payout Perspective:
Overall, it was a very good showing and the fights were entertaining. Perhaps the best fight was Arreola-Harper although it was not aesthetically pleasing. With college basketball games going on during the fights, it may have taken some of the audience away from PBC. Based on the information provided, it appears that PBC has gained a sufficient amount of buzz with its promotion and marketing of its events. We will see if it can improve on the number when it returns on April 24th to SpikeTV
I was going to say those were decent numbers for spike.....
 

Rev

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Spike is the lower tier of PBC's plan anyway, of course.

A good judge of how they do on cable should be when they take over for Friday Night Fights in July on ESPN. It'll be once per month, and it'll actually be on ESPN...not ESPN2 like FNF is.
 
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