GetInTheTruck
Member
They can't rebrand them corny ass fans though.
OKC Thunder Re-Branding Concept
Jaylen Tatum
Superstar
Has anybody used this in 2k6 yet?
shyts look fresh
That jacket
That jacket
Some of those look clean
Not feeling the bison though
Not feeling the bison though
King Biko
A King With A Concubine
That home jersey is beyond clean. Would be one of the best jerseys in the league. Love the rain concept
Henry Orbit
Finesser
Dope look
I wish they would put the NBA logo on the front of the jersey again
I wish they would put the NBA logo on the front of the jersey again
Jesus Shuttlesworth
I Got Game
Can we do something about the "Oklahoma City" aspect of it all? 
OP made all this shyt himself?
Use your talent wisely.
Use your talent wisely.
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richtree
Top Shotta, None Hotta!
Whoever designed this needs to watermark the shyt out of everything before the wrong hands get it and "alters" it.
I like the thunderbolt k and the colors. Don't care for the bison. Good work overall!
I like the thunderbolt k and the colors. Don't care for the bison. Good work overall!
I don't love the Bison logo either but that navy blue hat with the orange bison lit though.
Reminds me of
Reminds me of
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G.O.A.T Squad Spokesman
Logic Is Absent Wherever Hate Is Present
Thunder do got some nice ass color schemes tho.
Dillah810
Flat Girther
You should read the design statement, especially the bolded.
WHY RE-BRAND THE THUNDER?
The Oklahoma City Thunder primary logo is one of the most hated logos in professional sports. Fans have given the team the nickname "Team Doritos" in reference to the styling of the logo. While general public opinion is not often the right reason to re-work a team identity, in this case, I believe the fans have a point.
The team has said they didn't want to commit visually to storms or rampaging bison for the logo, didn't want to have their players represented by an animal, and "We're open to modernizing the logo, but we don't have an appetite to overhaul it."
I believe this is the wrong way to approach the Thunder's team identity.
The Thunder's design direction was a roadmap to failure. Sports identities are part entertainment and are meant to invoke a sense of pride and delight in the fanbase. This logo should be something fans want to wear on their chest, stick on their cars, and even tattoo on their bodies. The team has purposefully avoided the visual connotations of their name and created a generic, lifeless, poorly executed identity. In their attempt to avoid what they might consider cliche', have ended up with a meaningless collage of contrived graphic elements.
Even with the teams' success on the court, it has been very hard for the fanbase to build an emotional connection to the logo and therefore the team itself. The logo is also likely losing the team money in potential merchandise sales.
