But there are also respected power brokers who say they’ve had functional and positive experiences dealing with Pelinka, and who believe that his background as a player (he went to two Finals Fours with those Fab Five Michigan teams), attorney and prominent agent who built and ran his own agency is a fit for the Lakers. What’s more, Pelinka was widely known to be handling the lion’s share of the daily duties before Johnson’s departure. He was, in essence, running the front office already.
There have been highlights of Pelinka’s time on his dream job (landing LeBron; the trades that allowed the Lakers to create salary cap space to bring LeBron to town while also making room for another max player; the drafting of Kyle Kuzma at No. 27 in 2017 as part of a trade with Brooklyn) and low moments (the Paul George tampering and failed recruitment; an inability to land a star via trade; the shooting-deprived roster construction of last summer that had everything to do with the Lakers missing the playoffs). Among his most ardent critics, the failed Davis trade talks in February provided a flashpoint that they say shouldn’t be forgotten: then-Pelicans general manager Dell Demps wouldn’t respond to Pelinka, choosing to engage only when Johnson took part.
Yet while rumblings remain that Buss might replace Johnson with an elite front office executive at some point, and with so much pressure from local and national media to conduct a comprehensive search for a new president of basketball operations who isn’t required to have deep Lakers ties, a source with knowledge of her plan insists that this front office is Pelinka’s to run. At least for now.
According to sources, the Lakers never reached out to LeBron’s former general manager in Cleveland, David Griffin, before he agreed to join New Orleans. Sources also say that they haven’t reached out to the Warriors regarding general manager Bob Myers. Ditto for Jerry West, the Clippers consultant who
told The Athletic recentlythat he wasn’t sure what his future held past this summer but who now appears likely to remain in his current role going forward. (Ideas had circulated about West possibly heading for the Lakers alongside a younger, high-level GM.) Pat Riley’s name has been discussed in media circles as well — and his ties to LeBron from their Miami days as well as the Lakers organization would certainly qualify as a unique and high-level fit — but the Heat president made it clear in his postseason press conference that
he has no interest.
Matters like these can always change, of course, but all early signs point to Pelinka remaining as the head of the front office.
The coaching search alone has proved that much. According to sources, Pelinka has led the way in the organizing and interviewing of candidates Ty Lue, Monty Williams, Juwan Howard and Jason Kidd after former coach Luke Walton decided to head for Sacramento on April 12. Until further notice, in other words, this is all on Pelinka — and friends.
As the Lakers’ second interview with Williams on Thursday showed, the list of Lakers influencers appears to have grown since Johnson headed for the exits. That meeting, which took place in Philadelphia because of Williams’ current playoff duties as a lead assistant coach for the Sixers, included a cast of characters worth detailing if only to get a read of this room. The interviews with Lue and Howard are believed to have been similarly attended by the following group:
- Jeanie and Pelinka. In terms of standard NBA operating procedure, this is obviously normal.
- Tim Harris, the president of business operations and chief operating officer, who began working with Dr. Jerry Buss in 1990.
- Joey Buss, Jeanie’s brother, who is vice president of research and development (he has also been in charge of the Lakers’ G-League team, now called the South Bay Lakers, for the past 12 seasons).
- Jesse Buss, the youngest Buss son, who is in his fourth season as assistant general manager and director of scouting.
Now, to take a longer look at the power couple whose level of influence has been widely perceived as puzzling …
- Senior basketball adviser and former Laker Kurt Rambis, who returned to the franchise in late September 2018 after spending the previous four years with the Knicks (assistant coach under Derek Fisher and interim head coach when Fisher was fired). Rambis has come in and out of Laker Land several times in recent years, most recently when he joined Mike D’Antoni’s coaching staff in the summer of 2013.
It was a curious hire, to say the least, considering Rambis had been publicly critical of the Lakers’ decision to bypass Phil Jackson for D’Antoni during the coaching search while serving as a commentator for the team’s regional television partner, Time Warner (now Spectrum SportsNet). His close ties to Jeanie Buss, time with the Lakers and the late Dr. Jerry Buss and the long history with Jackson have played a major part in his voice continuing to have importance. What’s more, it appears that his role is growing.
- Linda Rambis, a longtime friend of Jeanie Buss and wife of Kurt, whose actual level of influence far outweighs her job title: executive director of special projects in the Community Relations division, with no actual bio to be found after the one line that appears on Page 5 of the team’s media guide. In truth, they should give her at least a few paragraphs when it comes to her relevance. Perhaps even these …
While recent reports of Linda’s involvement have drawn the ire of so many of the team’s fans, she has been a trusted voice of Jeanie Buss’ since the late 1970s. When Jeanie was just 19, right about the time Dr. Buss asked her to run the L.A. Strings of the World Team Tennis league, Linda (maiden name Zafrani at the time) was working in ticket sales and marketing at The Forum. According to Jeanie’s book, “Laker Girl,” the two women became “fast friends” and later created the Forum Tennis Challenge Series together (an early highlight, circa 1984, was when they teamed up to break a record for highest-grossing gate thanks to a match between John McEnroe and Jimmy Connors).
“My dad saw she was very capable, intelligent, a strong female, and a real go-getter,” Jeanie said in the book. “He thought she and I would work well together, so he assigned her to marketing duties for the Strings (she would later run day-to-day operations, and then become vice president and general manager of Forum Tennis). … Linda would become a good role model for me.”
And then, of course, there’s the man in the middle of it all: LeBron.
LeBron James’ agent Rich Paul and Rob Pelinka. (Andrew D. Bernstein / Getty Images)
As he enters Year No. 2 of his four-year deal (fourth-year player option), all indications point to LeBron simply hoping that Pelinka & Co. get it right while offering his voice on matters in a measured manner. James, by all accounts, is sensitive to the perception that he attempts to run the show behind the scenes and, as such, has taken this tack.
As was widely reported at the time, he was as stunned by Johnson’s departure as the rest of us. It’s unclear how much faith he has in Pelinka’s ability to lead the way or where their relationship stands after one year together, but that dynamic will certainly be pivotal going forward.
LeBron pushed back hard on the notion that he has lost faith in the Lakers in an Instagram video Thursday.
Strange as it might sound, sources close to LeBron insist he always knew that Year No. 1 might have to be messy for the Lakers to truly recalibrate for the rest of his Los Angeles run.
Yet regardless of how LeBron or anyone else might see this debate about Pelinka’s prospects, anyone who understands what he represents to Jeanie shouldn’t be surprised by her decision to stick with him through all this turmoil. Pelinka, for all intents and purposes, is the unofficial equivalent to Kobe (by proxy) in the eyes of the owner.
This fascinating dynamic is often hinted at but never truly discussed head-on. Yet when Jeanie sat down with
The Athletic in October to discuss how the Lakers landed LeBron, she shared a story that shouldn’t be forgotten.
After Jeanie had hired Johnson as an adviser, and before she fired Jim Buss and Mitch Kupchak to make room for Pelinka, she met with his close friend and former client near his Newport Beach home to discuss her next move. Jeanie, as she said at the time, was hesitant about what to do next. And Bryant, she made clear, was the one who sparked this entire turn of events.
“He said, ‘If you’re going to do this, then go all the way,’” Jeanie recalled back then. “He’s Mamba, so he said, ‘If you’re going to play (around), then they’ll come back and kill you if you don’t go all the way. … Be decisive, and be quick, and go all in or don’t do it at all, because you’ll sabotage yourself before you even get to start.’ It was good advice. He’s really smart.”
Bryant, her close confidant whose true level of influence remains a mystery, told her to go down this road.
“Jeanie, your father gave you the last word for a reason,” he told her during their meeting, according to Bryant in his October interview with
The Athletic. “You have to respect that wish as well. He gave you that final hammer to make the really tough, tough decisions. And sometimes, at some point, you have to step into that limelight and make those decisions. … You’ve got two ways of doing it. You can let it continue to fester and remove it piece by piece, or you just say, ‘To hell with this, we’re turning over a new leaf. I just brought Magic on, and I want to turn things around. I want to send a message, and off we go.’”
And then, just 26 months later, the Magic show came to a
stunning and premature end while Jeanie, Pelinka and all the rest of them were left to pick up the purple-and-gold pieces. The real reasons for Magic’s departure remain somewhat murky, but a source with knowledge of the situation adamantly denied the report indicating that Jeanie had mistakenly shared e-mails with Johnson that were critical of his job performance. Johnson did his best to break it all down during that surreal press conference in which he announced that he was done, but the truth is that it simply doesn’t matter anymore.
That dream job that Pelinka and Kobe talked about so long ago is still his for the foreseeable future because, well, that’s the way Jeanie wants it. It’s up to him now to bring this fallen franchise back to where they believe it belongs.
“I’ll still be in my car, and be like, ‘I’m driving to work as the general manager of the Lakers; Is this real?” Pelinka had said
early on in his Lakers tenure. “Am I going to work as the general manager (of the Lakers). Still, I have those moments, like ‘Is this really happening?’ So I (feel) incredibly grateful, but it’s also a huge responsibility, mostly to our fans to kind of hit the mark of Lakers excellence and championships. (There’s) a lot of gratitude, but also a lot of weight and the responsibility, and understanding what that really means.”