New Balance is legit more popular with the youth rn than nike. Plus NB probably offered more.
Also:
"Flagg joins a New Balance brand tied closely to his home state, including a Skowhegan, Maine, manufacturing factory that is 25 miles from his childhood home in Newport.
"The connection with New Balance as a family company and a company with Maine roots means a lot to me," Flagg told ESPN. "That makes this really different and special. My mom used to go to the tent sale for back-to-school shopping there when we were kids. That really aligns the brand with my roots. It's a perfect fit.""