@Whips-n-Chains
. Last offseason, the consensus was a team needed to spend $3-5 million on its roster to be competitive at the high-major level. This year that number is expected to fall in the $5-8 million range, with some of the top spenders expected to reach $10 million.
“You need $7 million to be in the mix, when last year $4 million could get you a really good team,” a general manager of a high-major program said.
“Everybody’s coming up with all this money to front-load in addition to the back end of rev share. So if your rev share is $2.7 million from the school, people are trying to raise $5 million in addition to that, where you can pay to retain guys, plus go out and spend a whole bunch of money for transfers.”
While it is not a given that Wilken will approve the settlement on April 7 — administrators expect approval will come in the weeks that follow, and the direct revenue sharing model would take effect in July — just to be safe, coaches are using that date as a deadline to get deals signed to retain current players and, if possible, sign new ones because they know the terms. NIL deals (for both high school prospects and transfers) signed before the House settlement is finalized and paid before June 30 do not have to go through the clearinghouse.
“Right now we’re trying to get as much done before revenue sharing kicks in on April 7 as we can,” an SEC assistant said. “Because obviously what we have to operate with is going to be drastically reduced through the rev share — partially because we are in the SEC and football is king in this conference. For this year’s team specifically, we’re trying to get as much done before April 7. And then whatever we are allotted through the revenue share we will then use for the rest of the transfer portal class we have to bring in.”
Once the settlement goes into effect, a school can directly pay a player whatever it wants without justifying that it’s a fair-market deal, but any payments beyond what’s budgeted through revenue sharing will need to be funneled to players through a collective.
“I wish collectives would go away for everybody,” a Big 12 coach said. “But if anybody has one, we’d better have one. I think if you’re going to try to compete, you have to have one.”
That’s especially true for basketball programs in the Power 4 leagues, which fear that non-football-playing schools, especially in the Big East, will have an advantage. SEC and Big Ten programs may have an easier time setting aside the $20.5 million for athletes because they bring in more in revenue, but what, for instance, is to stop Villanova or St. John’s from allocating $15 million for men’s basketball alone?
“You might see the Big East be back back,” the GM said.
Even several Atlantic 10 programs are expected to set aside $3-4 million in revenue sharing for their men’s basketball programs.
“This is a line item we’ve never had,” an A-10 coach said. “It becomes an institutional choice: What do you want to put towards your men’s basketball program?”