After Six’s line of Michael Jordan tuxedos was called “23 Night” after the basketball superstar’s jersey number. It was launched in 1990 and would be the company’s last celebrity tie-in before going into receivership.
The Chicago Bulls guard Michael Jordan, 1992, with Marc Hauser. “This was done on a day when I shot Michael in ads for Bigsby & Kruthers, Hanes, Bachrach, and After Six Tuxedos. At the beginning he came up to me and said, ‘Marc, are you a professional?’ I said yes. He said, ‘I’m a professional, too. And we professionals get it right the first time. When I’m aiming for a basket, I get it. And when you take a picture, you should get it after the first couple of shots. So we’re going to give you one roll for each national ad. I’ve got to get to the golf course.’”