I'm laughing to myself because I really believe Drake played Kendrick masterfully...
But something tells me Drake was supposed to drop Family Matters at 6:16am in LA, not expecting Kendrick to drop...
So he drops at night, and as someone said before, Family Matters was supposed to ride out through the weekend, looking at the video outside of the whirlwind it does have mad Easter Eggs and shyt for people to research and talk about/react to/trend like we did with Euphoria
I think the knockout blow was Meet the Grahams, not because of the actual song, but the timing...
Think about it - if Drake and OVO knew it was coming because they planted info but did not expect it 10 min after there song dropped, that means Drake could be telling the truth, but they didn't have time to make a song, do whatever they were planning visually etc - they probably had some shyt lined up to anticipate the release, but it seems like Drake team was taking time to film, acquire info, fly places etc, and Kendrick dropping shyt with cover art and no fan fare.
So now Drake team looking dumb, really don't knwo how to say "oh we made this shyt up" because it sounds dumb now w/o immediate proof, do it anyway and look dumb
I kinda get the feeling everyone is right (K Dot had fake info, There's still a mole in OVO outside of the whoever they planted, etc. and K Dot work ethic probably saved him as well (just making songs on the fly with no video shoots)
Best chess match I have ever seen in rap history