ABOUT US
LaVar Ball, father of UCLA star Lonzo Ball, has another trick up his sleeve and this time it’s a lifestyle brand named “Big Baller Brand.” Yes. Big Baller Brand. BBB for short. It’s named after Ball’s three sons Lonzo, LiAngelo, and LaMelo Ball.
The brand’s mission statement is strong, which I guess any brand named Big Baller Brand should back it up with a mission statement like this.
LaVar Ball is pretty adamant about his brand too. He spoke with Keyshawn Johnson and basically compared BBB to Jordan Brand.
“They’re kicking in the door, but they’re shocked at what I’m telling them. I said, ‘I’m not looking for no endorsement deal. I’m looking for a marketing and distribution deal.’ Branding. The only person doing that is (Michael) Jordan with Nike. That’s what we’re for. If Lonzo doesn’t sign with Adidas, Nike or Under Armour, guess what — I’ll sign the Big Baller Brand. We already got our own brand. Triple B’s. Lonzo is going to be the first one drafted with his own brand. That don’t happen.”
Lonzo Ball's dad has a clothing line and he's selling $60 t-shirts
Any of yall interested in copping a $60 cotton tee?
Or a $100 hat...
this dude stay doing the most