Kendrick Lamar's Super Bowl Halftime show has officially broken Michael Jackson's record and becomes the most watched halftime of all time

[mson]

Drake hold a "post negative comments about kendrick and the one with the most engagement win 50.000usd" contest only for Kendrick to completely crush it.

The canadian still hasn't learned...that tactic didn't work with Not Like Us, and it didn't work for kendrick's performance either

With did he say?

And without a doubt the most impactful since MJ too...never seen an artist getting his entire catalog skyrocket like that as well. Rihanna had the biggest boost with unbrella going back to top 20, kendrick literally has several songs fighting for #1 lol

What about Prince?

 

[MINT]

With did he say?



What about Prince?

OVO hold a contest to have people post negative tweets about Kendrick, the negative tweet with most engagement was winning 50.000 usd

 

[KneeGrow.]

Drake hold a "post negative comments about kendrick and the one with the most engagement win 50.000usd" contest only for Kendrick to completely crush it.

The canadian still hasn't learned...that tactic didn't work with Not Like Us, and it didn't work for kendrick's performance either

"You playin' dirty with propaganda, it blow up on ya
You're playin' nerdy with Zack Bia and Twitter bots
But your reality can't hide behind Wi-Fi
Your lil' memes is losin' steam, they figured you out
The forced opinions is not convincin', y'all need a new route"

 

[Diondon]

So they were lying before
#spiraling

 

[African_brehda]

Hope he doesn’t go back into hiding. Needs to capitalize

 

[MINT]

Hope he doesn’t go back into hiding. Needs to capitalize

Should drop a music video since he has 2 songs fighting for #1 spot next week

 

[tehparadox]

What a run

 

[tehparadox]

I thought 2017-2018 Kendrick would be the peak of his commercial success but 2024-2025 has just been a monster.

 

[gldnone913]

Fucc Pedo-demiks and anyone who love em

 

[Not Crodie]

I'm not surprised, Kendrick has been the biggest rapper for a few years now, and it isn't close to being close. But Drake fans really don't know how to read numbers and charts.

 

[☑︎#VoteDemocrat]

They said Ushers was 200M but the reassessment said 120M.

Roc Nation funny bro

 

[Not Crodie]

Kendrick not performing his previous hits was a fukking genius move, business wise...not only he broke Mj record regardless, but now he's pushing new songs to smash hits status (as we can see with sales projections coming in). This nikka is just as good as Jay as a business man.

 

[DillaTUDE]

This is his era—he laid that stamp down with this incredible performance.

 

[Not Crodie]

They said Ushers was 200M but the reassessment said 120M.

Roc Nation funny bro

These numbers aren't from Roc Nation. They're coming directly from the hosting network.

 

[☑︎#VoteDemocrat]

Kendrick not performing his previous hits was a fukking genius move, business wise...not only he broke Mj record regardless, but now he's pushing new songs to smash hits status (as we can see with sales projections coming in). This nikka is just as good as Jay as a business man.

Not really as a business man. Kendrick is just talented enough to do it without leaning on anything else.

Hov was telling you he was in business EARLY.