The Nba is different now and in different hands
Jordan, Kobe, Lebron... were all pillars and icons
and its amazing they are all named together finally instead of against eachother
Lebron came in to carry the torch and succeeded
Kobe filled the void and carried the NBA in between when MJ left
and MJ created a masterpiece and made the NBA a global fixture and earned a trillion dollars for the league ... set new standards and broke the game through
Bird and Magic saved the league when it needed it the most and made basketball more mainstream and a household name
you can keep going back
The NBA now is global because of these men and people in all reaches and upbringings have their own favorites
it is supposed to be spaced out with icons everywhere... you are supposed to relate to Luka, to Yao... to James Harden etc
the kid who immigrated her from African ancestry is supposed to fall in love with Giannis... the conspirator who didnt fit in, with Kyrie
the underdog with Durant... the kid who everyone thought wouldnt make it and was undervalued in Curry... the drive and work ethic of Drose. The aloof nature and excellence of Kawhi. Eastern Europeans have something to look forward to in Jokic, the black kid raised in the country who wont stop being himself in Jimmy Butler. The humble giant in Zion ... the new generation who's told they are too soft and not amazing like Ja Morant. The humble guys who just want to do what they love, like Bradley Beal and Damien Lillard. The undersized giants filling the shoes of the past, present and future like Trae Young. The Raptors representing all of Canada
the NBA isnt based on one man carrying it anymore, or all in promotion. Its something for everyone distributed very evenly.
Its not built to survive anymore, its built to reach.
It's in a space now where it has legacy and story, defined eras and inclusion. This is where they build reputation in those spaces and flourish to expand the league.
70s
80s
90s
2000s
10s
20s
are just a bigger version of the same growth ... but we've finally hit full potential
you can own the memphis grizzlies and draft a chinese all star and make a billion dollars right in downtown Tennessee with a hundred million Chinese supporters. All the other players set the foundation and love of the game up for this to happen.