Indiana Jones And The Great Circle | PS5, Xbox Series X|S, PC | Dec 9 2024

Instant Classic

All Star
Supporter
Joined
May 31, 2022
Messages
3,833
Reputation
384
Daps
9,486
MS has given up on marketing games.
Marketing is tricky. You can do the traditional marketing and buy ad space and tv spots, but results may not be there. Indiana Jones isn't that big of a name in 2024 tbh. The best marketing for this game might be word of mouth, but they need to hope this game gets a good to great MC score. It's funny that I've seen more marketing for Metaphor than Indiana Jones , but word of mouth for that game sold more copies than the traditional marketing they used
 

Gizmo_Duck

blathering blatherskite!
Joined
Aug 15, 2018
Messages
75,526
Reputation
5,664
Daps
160,863
Reppin
Duckburg, NY
It seems so. I've seen plenty of "This is An Xbox" marketing but only one Indiana Jones ad. Which was for PlayStation.

It doesn’t make sense to have multi-multi-spider-man level marketing budget when they are putting the game on gamepass. marketing ads a lot to a games budget and it just puts more of a squeeze on profits. Also, more marketing doesn’t always equal more interest and money, look at the last movie.
 

daze23

Siempre Fresco
Joined
Jun 25, 2012
Messages
32,064
Reputation
2,703
Daps
44,212
Nah, I'm genuinely interested in the game. I haven't seen any marketing at all. To me that's weird.

And forget what Gizmo says, I have my own mind.
do you remember at the end of October, when everyone released hands on impressions?
 
Top