With the powerful rise of AI images and motions and audio and training on music and beats and rhymes and the talent of every artist that ever existed ever, why wouldn't the next big hip hop artist of the 2020s/2030s be completely AI, from look to sound to status to everything
Nothing is gonna stop 1-2 or the occasional AI super star.
But it won't dominate. Humans are endlessly creative, and AI, by definition, are endlessly recursive.
Remember this song? Maybe you don't.
But it's a sample of this song
Wait, who's that in the Thumbnail?
Who's that singing?
I didn't know MJ was in a different group.
But it's not Michael Jackson
The Sylvers had their run, but it's not comparable to MJ.
Copying successful patterns and serving them back to the market is what industry does.
But it doesn't always work.
Some people love those patterns and continue to do so (see Griselda), but the mass moves on (see the rest of hip hop)
It's not because the audience is
particularly intelligent - it's that they get bored by the same stuff.
Right now the Rap Lyrics over Motown/Old Soul/Jheri Curl Funk AI thing is fun.... because we have nostalgia for those same patterns, and those rhymes in a new context.
But the patterns will get old.
- People "figure out the trick" and move on.
- They'll be aware of the pattern, and it will cease to have an effect (happens in advertising, a lot)
- The music will be over saturated (Not Like Us, Million Dollar Baby, etc)
AI, by definition, isn't thinking of new stuff - it's combining stuff we've already seen in new ways that we haven't seen - and it went through billions, if not trillions of calculations to serve up whatever we're being shown.
It will be entertaining for a bit, but then it dies off.
- Remember Pixar's 3d cartoons? (common place)
- Remember Avatar and 3d movies? (an option for some blockbusters, but fading back into obscurity, just like the version they had in the 50's)
- Remember the MCU?
Maybe 99% of what people do is just take something old and remix it - but it's that 0.001% - the "new new" that's what keeps things interesting.
When that "new new" is a hit, that's where all of the attention (and money and power and fame) go.
So AI might "dominate" music for maybe a hot second - but it's just pattern matching - and giving us slight variations on stuff we already like, because it can only draw from things that are already in existence. It can make all sorts of apples, but never a mango because the mango isn't in the DB.
Humans are so fickle that being served the same thing over and over again, doesn't work for most people.