Puff got humiliated by Andre Harrell when he was an intern. He used to make Puff hold the umbrella for him in the rain and probably had him doing all sorts of gay shyt too. There's some people who take their experiences and instead of saying, I don't want anyone else to experience it, they want others to go through the same nonsense they did. Puff is one of those people.
He also had to make them do shyt just for TV since it was a show. He also has an enormous ego and just wants to make people suffer because he can.
If they would have said no and walked off, he would have black balled all of them.