I read a tweet that made a lot of sense. WWE might have a hard time getting people back to watch their product once things settle down and they go back to normal. If you lose the habit of watching their weekly TV, it doesn't come back at all...unless there's good promotion and stories and both are things WWE can't do for shyt right now.
If they don't go the extra mile to build up and promote their "back to normal!" comeback, It shouldn't be shocking if the ratings stay below 2 million as the new norm.
Gonna have to expand the nWg headquarters