if you think Microsoft is about to try and buy a 50b dollar company amidst FTC investigating their current acquisition you're high. There's a chance they don't even get Activision.Microsoft might scoop em up
It's worth noting EA isn't necessarily looking for a traditional complete sale. They were looking more for a merger so they can retain most of the creative and financial control over the company. They want majority stake still.
they were looking at this as more of an expansion of the company.
This. Basically a major injection of cash/value after a big ding from losing the FIFA name. That game alone nets them a BILLY in revenue. EA is one of the few third parties that actually don't have to sell to a larger company.
If anything I woulda thought the last four standing would be Capcom, SquareEnix, EA and Bethesda.
But now its looking like it might be Capcom, EA, Devolver (which is moving from Indie to like a AA) and Ubisoft.
The FTC investigation the normal process for acquisitions of that size. The deal will certainly go through, along with any future acquisitions. FTC hasn't given a fukk since unlimited lobbying became a thing.if you think Microsoft is about to try and buy a 50b dollar company amidst FTC investigating their current acquisition you're high. There's a chance they don't even get Activision.
The FTC investigation the normal process for acquisitions of that size. The deal will certainly go through, along with any future acquisitions. FTC hasn't given a fukk since unlimited lobbying became a thing.
The first step is the FTC reviewing the transaction. If deemed in this preliminary stage as being not illegal, then they will terminate their investigation and the transaction can proceed.
Otherwise, they will ask a Second Request. This is the stage MS is at. The FTC will ask MS to comply to give them non-public data, as well as other concessions in the contract (such as recently the FTC has implied a clause where companies have to get pre-merger approval if they make a consequent acquisition in the same industry with an entity of relatively significant size).
Once the FTC has asked and received all information (usually the longest step), they have 30 days to make a decision. Second Request is non-public. No one but the FTC knows where its headed, which is why people tend to just look at the overall timeline from investigation opening to notice of blocking, which is around 9-12 months from what I've seen.
Going to court is a separate process. It could take 6-12 months for the court to hear the case, 1 month of trial and 6 months for the decision to be made. A total extension of 12-18 months.
When has Microsoft or any of the other tech giants been scared of "skating on thin ice"? Microsoft has already crossed the line in the past and gotten away with it. Amazon, Google, and Facebook were recently in front of congress over trade violations and nothing happened. I promise you they don't give a fukk as long as pockets are lined.Thats not really the point. The point is they are still skating on thin ice with regulatory approval, there is just no way they are going to buy another company of that magnitude anytime soon
Why would EA, a less successful company than Activision Blizzard by a large margin, be twice the amount? What makes you think in your peasant brain that EA is more valuable than Activision Blizzard? Like how did you add 2+2 to come to 4 on that ? Im legit curious the thought process of some posters here.
You also mentioned Madden and Fifa should be worth 50 bil alone.. Madden is not some big seller.. it sells 3-5 million every year, a respectable number, but its too many franchises selling 10-50 million per game to think a game that sells 3-5 million a year is competition
gotta pay for the NFL license every year and they already done with the Fifa license unless the new buyer renegotiates with Fifa.shyt breh, they getting 50 bill for Madden FIFA alone.