These artists (rather their team) are marketing to a globaal audience for mainstream dollars, like everyone else, and White and lightskin ethnics are beautiful and the preferred choice women, especially amongst people who have money to spend (instead bootlegging torrents). Even the first lady of Cameroon is half French. Maybe in 50-100 years if non-Whites become a dominant force in economics (which I doubt) but for now it is what it is.
If the video vixens were dark, wide featured and had dull tightly curled hair, they would no exposure outside of their country. No Euro DJ is going to play that shyt in the clubs. Some Morrocan owned shisha/hookah lounge will not display the videos heavily unless the song is fire. They are marketing for heavy rotation can't hate on them.
Can tell the difference from Cash Money video vixens during the Hot Boys days vs. the millennial version when Wayne became a commercial rapper when Baby
switched up his business model (including signing Paris Hilton). There isn't anything on planet Earth blacker than the Third Ward but Cash Money video vixens after 2001 don't reflect this.