We're affluent young families who have traded up to new housing in the suburbs of growing metro areas.. Bigger houses with mortgages are our compromises for longer commutes. With an eye to the future, we're consulting with financial planners to ensure security. Style matters in décor and fashion; we're furnishing our new homes and are already contracting for remodeling projects. Late model, imported SUVs, luxury cars, or minivans are in our driveways. Even though we're adept at using our devices, we lament the loss of personal time because of being connected so frequently. Physical fitness is a priority; we work out on our home equipment or at the gym. We hike, bike, swim, golf, visit theme parks or water parks, and support charities.
Lifestyle
55% Boomburbs
26% Professional Pride
11% Young and Restless
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