I wonder how you came to the conclusion that sneakerheads are why Forbes asked me to write for them. I doubt they even know much about sneakerheads. Forbes told me they considered me an industry expert and valued my perspective.
The Sneaker business in the US was $22 billion last year, a number I have repeatedly cited on Twitter.
I’m completely at a loss as to how “virtually all” of the sneaker industry growth came from sneakerheads. Can you cite the source for this?
I agree that brands build a portion of their lines for the 5% that sneakerhead represent, but not the other 95%.
I’m pretty sure I included the fashion basketball in my projection.on the portion that sneakerheads represent.
Sneakerheads buy what they are given. Roping that bell on Saturday at 8 and watch them line up.
You are right about NiceKicks not being create dd to “take positions”. You proved my point