I think every hip hop head at the time who were at least 18 years old in 1999 knew who 50 cent was. How to Row put him on the map and it was featured on one of the biggest hip hop soundtracks of the year in In Too Deep. Plus he was on Onxy's Shut em Down album. He wasn't some unknown rapper that just popped up out of nowhere in 2003. He had everyone from Wutang, Jay Z, Big Pun, Ja Rule(for obvious reasons), and Sticky Fingaz dissing him. he was known. I have 2 copies the Power of the Dollar promo vinyl. After he was shot and recovering, the album was shelved.