Awhile back, a video surfaced online ofJohn Cena working out with trainer Mark Bell at Supertraining Gym in Sacramento. During the video, Cena proclaimed he will never turn heel when he said the following:
“[A heel turn] will never happen. Oh I’ve got it in me for sure…I do what they tell me, boss.”
According to The Wrestling Observer, there are many reasons why a John Cena heel turn is not “best for business,” and all of them are financial.
With Daniel Bryan injured and CM Punk gone from the company, John Cena’s merchandise is said to be outselling that of the rest of the WWE roster combined.
Additionally, WWE live events which feature John Cena average about $60,000 more than live events which do not feature Cena. Furthermore, in cities WWE has run several times in the past, shows in which Cena appears do much better than non-Cena events.
“[A heel turn] will never happen. Oh I’ve got it in me for sure…I do what they tell me, boss.”
According to The Wrestling Observer, there are many reasons why a John Cena heel turn is not “best for business,” and all of them are financial.
With Daniel Bryan injured and CM Punk gone from the company, John Cena’s merchandise is said to be outselling that of the rest of the WWE roster combined.
Additionally, WWE live events which feature John Cena average about $60,000 more than live events which do not feature Cena. Furthermore, in cities WWE has run several times in the past, shows in which Cena appears do much better than non-Cena events.