Barbie Live Action Movie Thread for HUNKS and HOTTIES - 15th highest grossing movie of all time

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Mattel's Film Chief says Barbie movie will be 'positive' | FOX 28 Spokane

The ‘Barbie’ film will have a “very positive” message for women and show what a great influence the iconic doll has been since her creation, Mattel Film Chief Robbie Brenner has said.

Margot Robbie has been cast to play Mattel’s most famous ever toy, who celebrates turning 60 this year, in the upcoming live-action film which will follow Barbie as she is expelled from Barbie Land for failing to live up to the expectations of its residents.

Brenner accepts that some people will want to complain that a film is being created around Barbie, who has been criticised by some commentators for portraying unrealistic beauty standards and outdated gender roles, but the female executive insists critics are completely misunderstanding what Barbie stands for.

When asked about the “inevitable backlash” surrounding the ‘Barbie’ movie, Brenner told The Hollywood Reporter: “Barbie is turning 60 this year. But if you go back to the root of Barbie and who created Mattel … Ruth Handler created Barbie because she wanted her daughter to have something amazing to play with and her husband created Hot Wheels for their son.

“[Barbie] was actually way ahead of her time if you go back and look at all of the amazing things that she did way beforehand.

“Now she embodies what the world looks like today with all the different body types and ethnicities. It is a very inclusive and empowering doll, and that’s what we want to come across.

“For the people who want to hate and come down on it, they were going to do that anyway. The movie will be very positive.”

Ruth was inspired to create Barbie after watching her daughter Barbara playing with paper dolls as if they were adults.

With the help of her husband Elliot – who worked for toy manufacturer Mattel – she developed and launched Barbie in 1959 and instantly had a hit on their hands which has lasted to this day.

Despite criticism that Barbie promotes sexist gender stereotypes, the titular doll has held many jobs; in the 60s she was a nurse, a ballerina and became an astronaut, whilst in more recent years Barbie has been an architect, a teacher and video game developer.

The ‘Barbie’ film will be produced through Margot’s Lucky Champ production company, Mattel and Warner Bros. Pictures.

‘Mary Queen of Scots’ star Margot, 28, has previously admitted it is an honour to portray the iconic toy who she believes has promoted empowerment and “self-discovery”.

She said: “Playing with Barbie promotes confidence, curiosity and communication throughout a child’s journey to self-discovery.

“Over the brand’s almost 60 years, Barbie has empowered kids to imagine themselves in aspirational roles from a princess to president. I’m so honoured to take on this role and produce a film that I believe will have a tremendously positive impact on children and audiences worldwide. I can’t imagine better partners than Warner Bros. and Mattel to bring this film to the big screen.”
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Greta Gerwig, Noah Baumbach to Co-Write ‘Barbie’ Starring and Produced by Margot Robbie

Greta Gerwig and Noah Baumbach have signed on to co-write Warner Bros.’ “Barbie” movie, with Margot Robbie set to portray the iconic doll. Gerwig is also being eyed to direct, though no deal has yet closed.

The studio had an eye on the duo to co-write the film since Warner Bros. closed a deal with Mattel Films to distribute it in January.

Robbie is also on board to produce through her production banner LuckyChap, with Tom Ackerley of LuckyChap Entertainment and Robbie Brenner of Mattel also producing. Josey McNamara and Ynon Kreiz are also producers.



Gerwig has been hard at work on her upcoming “Little Women” adaptation for Sony, which stars Emma Watson, Saoirse Ronan and Meryl Streep, and is expected to be a major player in this year’s award season.

As for Baumbach, the “Meyerwitz Stories” director’s untitled Netflix film starring Adam Driver and Scarlett Johansson will hit the streamer this fall.





Barbie, who represents a global brand with sales of over $3 billion worldwide, has taken on more than 150 roles through her 50+ years of existence, including princess, president, mermaid, and movie star. The Barbie adaptation marks the first announced deal to come out of Mattel’s newly-established Mattel Films, led by producer Robbie Brenner, as well as the first collaboration between Mattel Films and Warner Bros. Pictures.

Management 360 reps Gerwig, Robbie and LuckChap. Gerwig is also repped by UTA while Robbie and LuckyChap are repped by CAA.
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Huge news

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TheGodling

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I dig Greta Gerwig a lot, although I have no idea how the indie approach of her and Baumbach is supposed to gel with something as commercially capitalistic as Barbie. It could turn out amazing like what Lord and Miller did with The Lego Movie (take a blatant toy movie but hit all the right notes of self parody), but we'll have to see. Either way, this is not just huge news but very very good news.
 
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Prince-Vegeta said:
thought that fat unfunny woman was supposed to star in this?

also :mjlol: @ the people you tagged, y'all been hyped for this???
@TheGodling @MartyMcFly @FlyRy @hex @HHR
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Came in the thread like....

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Over the last 10 years, Margot Robbie has stepped into the skates of Tonya Harding, taken up the mantle of Harley Quinn and, next up, she’s playing the world’s most famous doll, Barbie.

The live-action film is due out in 2020 and set to be written by Greta Gerwig and Noah Baumbach, while Robbie serves as a producer. At the premiere of “Once Upon a Time in Hollywood,” the actress explained why Barbie is a character worth bringing to life.

“I think it’s a great opportunity to put some positivity out in the world and a change to be aspirational for younger kids,” Robbie told Variety’s Marc Malkin.
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Margot Robbie Says ‘Barbie’ Movie Will Put ‘Positivity’ Into the World
 
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