I had the same reaction but then I thought about it from a business standpoint. If you're the NFL you're pretty much at max saturation in the US. So you have to find other places to grow, hence the international focus. I don't think it will work but hey, they gotta do something.
Laughing to myself thinking back to when everyone thought Wentz was alot better than Dak. Wentz out here lookin shook while Daks swagger only continues to grow.
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